Responsibilities: Studio P&L, live game EBITDA, new games pipeline & testing, team coaching Key results: Improved studio’s key title monthly EBITDA by almost $1m in under a year, helping the game team improve ad monetization arpdau, early retention, paid marketing performance and OPEX; Implemented rapid prototyping process and market tested 50+ games in one year, decreasing early stage production costs by 90% with a marketing proof-first approach to de-risk future production; Established publishing operation from scratch, as an efficient way to identify significant market opportunities and produce new games quicker and at lower cost; Optimized team size and attracted new talent in product and game design

Responsibilities: Cut the Rope portfolio P&L & strategy, live games performance, new products Key results: Sustained revenue and EBITDA for legacy live games portfolio via live ops, ad monetization improvement and product updates. Co-authored long term product strategy. Ideated and acted as game lead on a match3 game soft launch, managing a team of 20. Member of the publishing committee, contributed to tens of concepts and pitches, two of which saw global release. Collaborated with business development on new initiatives across various types of technologies and media, including

Responsibilities: Creation of business unit, proof on concept, business development Key results: Established hypercasual games division and defined publishing strategy and process, which resulted in the consolidation of two publishers into the group of companies. Recruited 150+ teams, market-tested 850+ prototypes. Coached external game makers on ideation, product and marketing. Hosted public events, including AMA-sessions, game jams, feedback sessions and podcasts. Collaborated across several functions, including marketing, corporate development, ad monetization, legal and tools, reporting to C-level stakeholders.

Responsibilities: Product ownership of Scrabble (1M DAU), feature roadmap, live ops setup Key Results: Developed one year roadmap for a licensed IP game with US-based management team; Established Live Ops framework, which generated 10-20% revenue uplift on event days; Owned the backlog, drafted UX/UI prototypes and game flows to enable the design process.

Responsibilities: Studio vision & strategy, fundraising, game production and talent sourcing Key results: Assembled core team of 5 members and secured seed funding. Focused on two tracks: casual, IAP-driven, and hypercasual, ads-driven. Released multiplayer, social casual titles. Established a publisher partnership for hypercasual games.

Responsibilities: Creative team supervision, idea generation, development and presenting Key results: Managed various creative teams, from 5 to 20+ professionals; created hundreds of creative campaigns for FMCG, tech, automotive, finance, pharmaceuticals, B2G clients; created ideas and presentations that helped secure new business with P&G, L’Oreal, J&J, Mars, Nestle, Nokia, LG, Diageo, PepsiCo, VW, MasterCard, GSK, Sochi Ol