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Female, 42 years, born on 1 July 1983

Moscow, willing to relocate (Moscow, Russia), not prepared for business trips

Junior brand manager/ Marketing Communication Specialist

Specializations:
  • Marketing and advertising department manager

Employment type: full time

Work experience 21 year 9 months

April 2008currently
18 years 2 months
Saatchi&Saatchi - Moscow, Russia (advertising and creative agency)
Account Executive for Head&Shoulders brand
• Maintaining filling and keeping records of Clients' and competitors' sales and ad spends, collection and interpretation of marketing data • Preparation of weekly status reports for work in progress and contact reports of client meetings • Monitoring and recording our client competitors’ advertising activity • Diary management; liaison with Clients, coordinating and setting up of all types of meetings • Manage small projects like BTL (POS materials, prints), assisting with implementation ATL projects (commercials, castings) • Communicating with other Saatchi agency around the world
July 2007February 2008
8 months
Netlog NV - Belgium, Ghent (the Belgium-based creator of biggest online social network in Europe)
Community Marketing Manager
• Management of the Russian version of netlog.com: handling translations, new features, moderation, managing the group of moderators (volunteers) • Develop and maintain professional relationships with partners in Russia in organizing contests on the website, assessing cooperation opportunities • Market research: social networking in Russia (competitors, market share, niche market selection) • Media research: evaluation of possible promotion activities in Russian Internet and promotion strategy proposals to CEO • Project Management: general partnership development with “Russian PR student society” within the frames of “Clever” student PR contest, creation of new scope of the PR contest customized for Netlog
October 2006June 2007
9 months
UL International GmbH - Germany, Frankfurt am Main (world leader in testing and certification of electronic goods (B to B)
Marketing department Intern (AIESEC Exchange Program)
• Carried out Industry Analysis by indicating the development of various industries, their expected growth rate and forecast • Working with different industrial codes in Europe and USA, developed deep knowledge of the industrial coding system • Carried out Competitor Studies and created scenarios, provided with analysis on sharing target market and future development possibility • Creating segmentation of products certifying by the company for Consumer and Industrial Sectors, preparing sales guide in order to improve the performance of Sales department
August 2005September 2006
1 year 2 months
“Vester” - Russia, Kalininrad (retailing company, owner of the chains of supermarkets and malls)
Brand manager, shopping mall “City Centre”
• Branding of new shopping mall in Kaliningrad region; • Creating conception and strategic plans for developing new brand • Marketing evaluation and research of region market and buyer behavior of trade centre • Controlling of implementation of marketing events: TV-, Radio commercials, press releases, interviews, promotion activities • Evaluation results of advertising campaigns and forecasting further development • Coordinating trade show participation, presentations, seminars • Our trade center participated in competition of shopping centers in Russia, it’s one of the “Best 20 Russian shopping malls 2005”
January 2005August 2005
8 months
“Vester” - Russia, Kaliningrad (retailing company, owner of the chains of supermarkets and malls)
Media planning and promotion manager
• Creating scripts of TV and audio commercial, new design ideas for prints • Organizing direct mail, promotion and PR-events • Media planning and accounting budgets of advertising campaigns • Developing marketing content such as press releases, success stories, newsletters, interviews
June 2004October 2004
5 months
“Colex” Sp. z o.o. - Poland, Lodz (B to B)
Marketing Department Intern (AIESEC Exchange Program)
• Preparing and translating advertising, web-site and promotion material for some exhibitions in Eastern Europe • Creating data base of prospect business customers of the company • Promotion products of the company in new markets • Mailing and talking to prospect clients in Russia, Beloruss, Ukraine and Latvia

About me

I am looking for interesting and challenging job in marketing or brand management. I am able to adapt to the new environment, result focused, communicative, positively thinking, open minded, able to learn fast, open for new experience. I have working experience in different counries (Poland, Russia, Germany and Belgium) which made me better understand different cultures and ways of thinking.

Higher education

2005
Higher education
Immanuel Kant University of Russia,
Economics/ Marketing,

Languages

Russian — Native

English — C2 — Proficiency

German — C2 — Proficiency

Spanish — A1 — Basic

Professional development, courses

2007
- Training „ How to organize trade show, exhibition”
“UL International GmbH”, Frankfurt am Main, -
2007
- German language course,
Frankfurt language school,, Level C2
2006
- Seminar “Marketing of shopping centers”
Research and consulting agency “Market”, Moscow, Diploma
2005
- Seminar “Advertisement and PR for retail market”
Educational institution “Real Estate Institute of St. Petersburg”, Diploma
2003
- Georg-August-Universität Göttingen (Germany),
Im. Kant University of Russia, , Educational traineeship,

Citizenship, travel time to work

Citizenship: Russia

Permission to work: Russia

Desired travel time to work: Doesn't matter