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Female, 47 years, born on 10 December 1978
Moscow, not willing to relocate, prepared for occasional business trips
Marketing manager
Specializations:
- Marketing and advertising department manager
Employment type: full time, part time, project work/one-time assignment
Work experience 26 years 5 months
July 2018 — currently
7 years 11 months
Индивидуальное предпринимательство / частная практика / фриланс
Media, Marketing, Advertising, PR, Design, Production... Show more
Marketing manager, translator
- Planning, achievement of goals and tasks for marketing, quality control and timing, reporting.
- Study of the company's products, target audience, market and features of the company's business, competitor analysis.
- Participation in the formation of the marketing strategy of the company. Development and implementation of advertising and PR strategy;
- Participation in the preparation of commercial proposals, presentations
November 2013 — currently
12 years 7 months
Know-How
Moscow, www.know-how.rf
Retail... Show more
Merchandise inventories management head
Maintaining financial statements, inventory and workflow of the store, interaction with material warehouses.
July 2017 — June 2018
1 year
LLC "ISB", "ISZ"
www.IrkutskStalBeton.ru,www.IrkutskStalZinc.ru
Metallurgy, Metalwork... Show more
Marketing manager
- Organization of marketing at the plant of metal structures and concrete products.
- Develop and run various BTL activities in accordance with operational marketing plan and in line with the Strategy.
- Management of the marketing department.
- Marketing and media planning, budgeting.
- Participation in promotion of brands IrkutskStalBeton and IrkutskStalZinc.
- Corporate website administration, updating its content its active modernization, improvement of site usability, filling the web catalog with production specifications and 3D models.
- Creating a product catalog.
- English website version creation.
- WEB analytics Yandex.Metrika.
- Landing page prototype creation for IrkutskStalZinc, interaction with an IT agency.
-Creating, supervising and filling accounts in social networks, on sites of concrete goods and metal structures associations.
- Modification of the brand book with an advertising agency.
- Development of corporate identity for all business areas of the company, printing, advertising and souvenirs, various promotional materials for exhibitions and promotions.
- Development of design layouts in accordance with the corporate style with an agency.
- Holding exhibitions and presentations.
- Interaction with industry associations.
- Studies of the consumer goods market and competitors, analysis of the data.
- Competitive environment analysis.
- International projects development with the Chinese partners.
July 2014 — February 2017
2 years 8 months
ALUSIL (Aluminum Extruders Alliance)
Metallurgy, Metalwork... Show more
International Project Manager (international marketing manager and English translator)
The members of the partnership are producers of pressed products made from aluminium, companies that apply painting and powder coatings to aluminium profile and design pieces, processers and producers of all types of materials and devices used for applying paint, varnishing and coatings to design pieces, producers that specialise in pressed items for the market, companies that use pressed-items in production and issue tools, equipment, materials, control methods in the production of pressed products at all stages. Other members of NP APRAL are developers of information technology and companies that specialise in analytical, consulting and information service in the pressing sector.
NP APRAL coordinates collaboration between producers of pressed products and regional and national governing bodies, encourages competitiveness of pressed production and functions as a platform for communication between the partnerships’ members and consumers of pressed products.
The partnership also takes part in developing technical regulations and standards related to aluminium pressed products, helps Russian producers to make use of international practices and increase levels of automated production, offers technical consulting services and carries out market research at the request of the partnership’s members.
- Conducting international marketing projects for development of the Russian aluminum industry.
- Organizing and holding of aluminum international scientific conferences and exhibitions.
- Press releases writing&translating for all conference projects in Russian and in English languages.
- Website administration and content development in Russian and English.
- Creating presentations, working with designers and contractors for printing and production of promotional materials.
- Participation in the preparation of the translation of international industry publications for a large circulation issue in Russian.
- Conducting international certification activities for the QUALICOD, QUALANOD system of Russian aluminum companies in cooperation with the management of a non-profit partnership.
- Work with the official documentation of the company for certification and translation into Russian, correspondence (the headquarters is based in Switzerland).
January 2006 — July 2014
8 years 7 months
Индивидуальное предпринимательство / частная практика / фриланс
Private English tutor, English tranlator
Teaching of English.
Written translations from English into Russian language.
September 2009 — August 2011
2 years
Gymnasium 1715 (№115)
Moscow
Educational Institutions... Show more
Teacher of Economics and English
Teaching of Economics and Business English (9-11).
December 2003 — December 2005
2 years 1 month
Scientific Research Company "Formika"
Moscow
Medicine, Pharmaceuticals, Pharmacies... Show more
Director of Marketing and Development
- Marketing audit of research works (R & D) in the field of biotechnology, veterinary medicine, medical cosmetics, medical and health-improving products.
- Conducting marketing research.
- Monitoring external sources of information on the industry. Study of the pharmaceutical market (analysis of demand and consumption, motives and needs, the activities of competitors).
- Development of proposals for product-market, price, advertising, sales policy, competitive strategies for the creation and promotion of the brand.
- Develop a marketing plan for the company. Search for new activities. Methodical guide to the basics of management, marketing.
- Conducting joint projects with the National Committee of the International Chamber of Commerce (ICC Russia).
January 2002 — January 2004
2 years 1 month
Department of Production Management, Faculty of Economics, Lomonosov Moscow State University
Moscow, www.msu.ru
Marketing manager (with English language)
Participation in R&D project:
"Methodology for assessing the competitiveness of enterprises and their products in the context of Russia's accession to the WTO" (for the Ministry of Economic Development and Trade of the Russian Federation)
Creating and testing sections:
1. Audit of internal and external environment of enterprises:
Analysis of the internal environment:
-Audit of functional areas of marketing (marketing management and marketing mix), logistics, staff, job descriptions
Environmental Analysis:
-Microenvironment: consumers, suppliers, competitors, goods-substitutes
-Macro: WTO rules, labor market, high-tech industries, services market
2. Analysis of the consequences of joining the WTO:
- Сonditions of the entry, sectoral analysis of the WTO entring consequences, historical experience, China and the WTO, results and problems.
- Working with the materials of the National Committee of the International Chamber of Commerce (ICC Russia). Studying of the basic WTO agreements in Enflish language.
July 2003 — November 2003
5 months
ZAO "Victoria"
Marketing manager
- Marketing audit.
- Search for new activities in the construction industry.
- Marketing researches of the consumer market of building goods and services, studying of the target audience, competitors. Analysis of the market situation.
- Business planning.
January 2001 — January 2002
1 year 1 month
The Training Center for Marketing Researches of Lomonosov MSU and "KELIS consulting"
Marketing manager
- Marketing research of the construction material market.
- Marketing research of the dietary supplements market.
- Participation in preparation and organization of researches.
- Conduct research of the consumer goods market and competitors, analyze the data and write reports with recommendations.
January 2000 — March 2001
1 year 3 months
Economic Faculty, RUDN University (Peoples' Friendship University of Russia) Moscow
Translator/editor
Translation from English, editing, preparation for a large-scale production of a methodological manual on production management (within the framework of the Russian-Canadian project, 380 pages)
Skills
Skill proficiency levels
Driving experience
Own car
Driver's license category BAbout me
Research and analytical skills, desire and ability to learn, interest in professional and career growth, independent work skills and ability to work in a team.
Energetic, responsible, sociable, workable, purposeful.
USA visa till October 2019
SCHENGEN visa till June 2021
Higher education (master)
2003
Higher education (master)
Faculty of Economics, Master of Management "International Business"
2001
Higher education (master)
RUDN University (Peoples' Friendship University of Russia) Moscow
Economic Faculty, Bachelor of Economics (diploma with honors); Translator from English into Russian in natural sciences
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
