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Male, 40 years, born on 29 January 1986

Moscow, metro station Khovrino, willing to relocate (Russia), prepared for business trips

Head of e-com

200 000  in hand

Specializations:
  • Project manager

Employment type: full time

Work experience 17 years 5 months

November 2017currently
8 years 6 months
ElkaShar.ru/Mgbur.ru

Moscow, elkashar.ru

Retail... Show more

Head of Online Store
Responsibilities: - Organization of the online store(Start UP project); - Building the architecture of the site(WP platform), forming the appearance, content matrix; - Search for suppliers, contractors and work with them; - Sales strategy development and management; - Analysis of the competitive environment; - Communication with customers, solving difficult situations; - Development and implementation of promotional activities, loyalty programs; - Work on site optimization and improvement, SEO; - Setup and maintenance of advertising companies in Yandex Direct, Google AW; - Evaluation of the efficiency of the companies(Yandex Metrika, Google Analytics); - Maintaining accounts in the social. networks (Instagram, Facebook, OK); - E-mail and sms marketing, CRM, LTV; - Warehouse and transport logistics management; - Efficiency analysis; - Accounting and management reporting - Full control over sales on marketplaces WB, Ozon, YM Achievements: - ⇑ The daily traffic of Online Store 0 ⇒ 3 000; - ⇑ The daily order quantity 0 ⇒ 35; - ⇑ The average check 2500 ⇒ 6 500 rub; - ⇑ The Margin 35%; - ⇓ The trade stock 23 ⇒ 12 days; - ⇑ SLT 86% ⇒ 98%; - ⇑ The net profit(monthly) 0 ⇒ 1700k rub.
April 2019February 2021
1 year 11 months
Agama, Fish Manufactory

Russia, www.agama.info,https://rm-1.ru

Transportation, Logistics, Warehousing, International Logistics... Show more

Head of E-commerce Department
Responsibilities: - Organization of the online store and applications Android iOS (Start UP project); - Building the architecture of the site(1C Bitrix), forming the appearance, content matrix; - Implementation and optimization of Bitrix24 CRM processes; - Sales strategy development and management; - Creation and management of call center, warehouse, and delivery service teams; - Analysis of the competitive environment; - Communication with customers, solving difficult situations; - Development and implementation of promotional activities, loyalty programs; - Work on site optimization and improvement, SEO; - Setup and maintenance of advertising companies in Yandex Direct, Google AW; - Evaluation of the efficiency of the companies(Yandex Metrika, Google Analytics); - Maintaining accounts in the social. networks (Instagram, Facebook, OK); - E-mail and sms marketing, CRM, LTV; - Warehouse and transport logistics management; - Efficiency analysis; - Accounting and management reporting. Achievements: - ⇑ The daily traffic of Online Store 0 ⇒ 2 500; - ⇑ The daily order quantity 0 ⇒ 45; - ⇑ The average check 2500 ⇒ 4 600rub; - ⇑ The Margin 45%; - ⇑ SLT 70% ⇒ 96%; - ⇑ EBITDA 5% ⇒ 28%; - ⇑ The net profit(monthly) 0 ⇒ 2000k rub.
November 2016June 2017
8 months
Monetka, grocery store chain

Tyumen Oblast

Retail... Show more

Territorial manager
Responsibilities: - Planned the budget and ensured the execution of the branch's targets in sales, LFL, OPEX, EBITDA, losses, and staff turnover. - Controlled the execution of the company's business processes by supervisors (13 employees); - Recruited, relocated, trained and developed supervisors and stores' personnel (100 stores); - Carried out rotation of local product mixes and formed new ones; - Assessed new locations for stores, estimated their turnover, and ensured successful launches of new stores; - Supervised renovations and redesigns in stores; Achievements: - Increased sales of the branch by 4% (to 30 million RUB per day); - Increased the availability of TOP bestselling products by 5%(to 85%); - Increased the front margin by 2% (to 16%); - Increased the LFL sales by 7% (to 9%); - Increased EBITDA by 3%(to 14%); - Reduced the losses by 0.2% (to 2.2%); - Reduced the trade stock by 3 days(to 19 days); - Reduced the staff turnover by 3%(to 4% per month).
September 2015November 2016
1 year 3 months
X5 RETAIL GROUP

Orel Oblast, www.X5.ru

Retail... Show more

Sales department head
Responsibilities: - Planned the budget and ensured the execution of targets in sales, LFL, OPEX, EBITDA, losses, staff turnover, etc; - Controlled the execution of the company's business processes by supervisors (12 employees) and stores (95 stores); - Recruited, relocated, trained and developed supervisors and stores' personnel, formed professional teams; - Assessed new locations, and launched new stores. Supervised renovation works; - Represented the company in administrative and law enforcement bodies; - Integrated local chains. Achievements: - Integrated 60 stores (a local chain) into the Pyaterochka chain; - Increased sales of the branch by 4% (to 21 million RUB per day); - Increased the availability of TOP bestselling products by 15%(to 74%); - Increased the front margin by 2% (to 17%); - Increased LFL sales by 10%(to 7%); - Increased EBITDA by 5%(to 4%); - Reduced losses by 3.5%(to 3%); - Reduced the product stock by 10 days(to 27 days).
November 2012September 2015
2 years 11 months
X5 RETAIL GROUP

Moscow, www.X5.ru

Retail... Show more

Territorial supervisor
Responsibilities: - Ensured the execution of planned targets in the entrusted area of responsibility: sales, LFL, OPEX, losses, margin, product stock; - Controlled the execution of the company's business processes in entrusted stores (10 stores); - Carried out inventories of stocks and fixed assets; - Recruited, relocated, and trained stores' personnel; - Assessed new locations and launched new stores. Supervised renovations; - Represented the company in administrative and law enforcement bodies. Achievements: - Increased sales of the claster by 80% (to 6 million RUB per day); - Increased the availability of TOP bestselling products by 9%(to 87%); - Increased the front margin by 4% (to 16%); - Increased LFL sales by 35%(to 37%); - Increased EBITDA by 4%(to 13%); - Reduced losses by 0,5%(to 2,4%); - Reduced the product stock by 5 days(to 13 days).
February 2011September 2012
1 year 8 months

Moscow, www.loreal.ru

FMCG (non-edible)... Show more

Sales representatives supervisor
Responsibilities: - Hiring, training, supervision of staff, field trainings; - Development of KPI and its increase; - Development of sales in the area of responsibility: North of Moscow Region; - Increase of customer base and DN; - Negotiations with key customers; - Increase of distribution of the company’s trademarks. Achievements: - Increase of team sales from 16 millions up to 19 millions; - Increase of brand distribution. Reason for leaving: - Increase of salary, professional growth.
July 2008February 2011
2 years 8 months

Moscow, www.loreal.ru

FMCG (non-edible)... Show more

Sales representative
Responsibilities: - Work with networks and traditional sales outlets; - Fulfillment of sales plan; - Increase of representation of the company's brands; - Conduct and monitoring of promotional- and trade-marketing events; - Control of merchandisers’ activity; - Administration. Achievements: - Increase of sales on a fixed area from 1.5 million to 4 million rub.; - Increase of brand quality distribution. Reason for leaving: - Professional growth.

Skills

Skill proficiency levels
Presentation skills
Sales Planning
Sales Management
Team management
Leadership Skills
Sales Skills
Sales Forecasting
Analytical skills
MS PowerPoint
Многозадачность
Time management
MS Outlook
Business Development
SAP
Driving Licence BC
Английский язык
E-Commerce
Internet Marketing
Start-up project
CRM
Teambuilding
Project management
Product Marketing
E-Mail Marketing
Yandex Direct
Google Docs

Driving experience

Own car

Driver's license category B, C

Higher education

2008
Higher education
Mechanics and Mathematics Department, Applied Mathematics and Informatics

Languages

Russian — Native

English — B2 — Upper Intermediate

Citizenship, travel time to work

Citizenship: Russia

Permission to work: Russia

Desired travel time to work: Doesn't matter