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ЗарегистрироватьсяFemale, 46 years, born on 20 June 1979
Moscow, not willing to relocate, not prepared for business trips
Freelance based marketing and advertising project leader
200 000 ₽ in hand
Specializations:
- Chief marketing officer (CMO)
- Marketing and advertising department manager
Employment type: part time, project work/one-time assignment
Work experience 11 years
November 2014 — April 2015
6 months
Mccann-Ericsson
Russia, mccann.ru
Telecommunications, Communications... Show more
Business director
Chevrolet unit business leader. Leading the team of 18, serving Chevrolet brand in Russia
July 2012 — April 2014
1 year 10 months
The Coca-Cola Company
Sochi 2014 IMC associate
Integrated marketing communications specialist responsible for development and execution of Sochi 2014 Olympic and Paralimpic games plan.
April 2010 — April 2012
2 years 1 month
Moscow, www.bbdogroup.ru
Media, Marketing, Advertising, PR, Design, Production... Show more
Account Director
Account director for new business and creative servicing of current business: OBI DIY, Johnson&Johnson, Parliament, L'etoile etc.
November 2005 — April 2008
2 years 6 months
McCann Erickson
Senior account manager
Clients: MasterCard; BonAqua; S7 Airlines
Working out and further implementing of marketing strategy, budgeting and long-term planning of activities according to business objectives in cooperation with Client and with slight supervision of Group Account Director.
Internal and external multi-project management (includes full control of partners: Media, BTL, PR, Internet).
Developing and presenting the proposals.
Market analysis (competitors; market overview etc.), handling of qualitative and quantitative researches (focus-groups; interviews; brand tracking; U&A etc.)
Co-projects with Clients key customers: banks and partners (MasterCard) .
TV and photo shooting.
Financial control over projects, regular forecasting.
March 2004 — November 2005
1 year 9 months
Propaganda Ogilvy
Account Manager
Clients: Home Credit Finance Bank, Kodak, Castrol, Dupont,Altstein
Internal and external multi-project management with slight supervision of Account Director (existing clients, new business).
Developing and presenting the proposals.
Participation in pitches.
Preparation of internal briefs, briefs for suppliers.
Financial control over projects.
October 2001 — March 2004
2 years 6 months
Prior
account manager/account executive
Clients: Panasonic, Balkanpharma
Accomplishing the multi-project management (existing clients, new business).
Preparing and presenting the proposals.
Preparation of internal briefs, briefs for suppliers.
Handling all kinds of campaigns (experience in national and regional media, creative, production, PR, Promo, etc.).
Handling BTL projects without supervision (Organization of conferences, special events for press, etc.).
Organization and handling of shootings.
Financial control over projects.
About me
After 15 years in advertising industry I've decided to work independently as a freelancer, in order to meet my personal ambitions and objectives. My experience gives me an opportunity to take care of your business: whether you need a project management of any part of it or a full marketing strategy for your new brand.
For more details and recommendations please go to ru/LinkedIn.com/in/elenatrunova
Higher education
2001
Higher education
VZFEI
credit and finances, diploma (taxes and taxation specialist)
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
