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Male, 58 years, born on 4 June 1967
Moscow, not willing to relocate, prepared for occasional business trips
Marketing and / or Product Management Director
Specializations:
- Chief executive officer (CEO)
- Chief marketing officer (CMO)
- Branch manager
Employment type: full time
Work experience 30 years 4 months
August 2018 — June 2025
6 years 11 months
AERECO SAS
France, www.aereco.com/
GROUP MARKETING DIRECTOR
- Restructured and coached the central marketing team, enhancing product management’s involvement in the definition and development of new products
- Defined and executed the group-level go-to-market strategy, product roadmaps, and pricing strategies
- Led new product development projects in collaboration with competence centers in France, Germany, and Poland; oversaw successful commercial launches
- Built a cross-functional marketing and sales community (headquarters and subsidiaries) to gather market insights, share best practices, and accelerate international growth
- Drove strategic business development in APAC and Eurasia; established contacts with potential partners, universities, and opinion leaders
- Represented Aereco in industry associations such as EVIA, Eurovent, and Uniclima
January 2013 — January 2018
5 years 1 month
Industrial Equipment, Machine Tools and Components... Show more
Marketing Director, Energy
- Led marketing and business development activities of Energy business unit, present in Russia under brands of Schneider Electric (70M€/y) and SESH (500M€/y)
- Managed marketing team of 35, composed of product managers, marcom group, digital and operational marketing specialists, and located in Moscow, St-Petersburg and Samara
- Defined strategy, growth initiatives and product evolution roadmap
- Coordinated activity of the sales team, targeting segments, customers and go to market
- Realized projects of new product development jointly with R&D team
- Managed post-merger integration of SESH (Electroshield Samara), Russian producer of electrical equipment. Created product management team, introduced key marketing processes.
- Promoted business unit through exhibitions, conferences and customer events
April 2009 — December 2012
3 years 9 months
Alstom Power
Regional Marketing Director
- Ensured continuous analysis and follow up of power generation market in Russia and CIS.
- Identified and developed new business opportunities
- Developed contacts with key customers and partners
- Provided marketing analysis for Alstom external growth opportunities in Russia and CIS
- Built relationship with international financial institutions (WB, EBRD, ADB…) to provide financial support for power generation projects
- Promoted Alstom Power through participation in energy dedicated conferences and seminars
- Managed marketing team
September 2005 — March 2009
3 years 7 months
Hager Controls
France
Marketing Director, Home Automation
- Restructured and managed marketing team of 16
- Defined and implemented the strategy of the home automation offer, identified product ranges with a substantial sales potential
- Led the definition of the marketing specifications for the new products
- Launched a program of extending sales coverage beyond France/Germany/Switzerland. Participated to the business development in UK, Ireland, Spain, Portugal, Russia, China, and Australia.
- Realized a turnover of 105 M€ in 2007, 15 % growth comparing to 2006
September 2002 — August 2005
3 years
France, www.schneider-electric.ru
Industrial Equipment, Machine Tools and Components... Show more
Marketing Director, Human Machine Interface
- Led the post-acquisition integration of Digital Electronics, Japanese manufacturer and a worldwide leader in the Human Machine Interface market.
- Restructured and managed a multicultural marketing team of 12 in charge of product management, business development and technical support
- Defined an evolution roadmap of the HMI offer and a multi-brand commercial policy
- Realized offer creation projects and managed projects teams located in France, Japan, Canada
- Worked with the subsidiaries in the countries to make them know the HMI offer and to prepare the product launches
September 1994 — August 2002
8 years
Moscow, www.schneider-electric.ru
Industrial Equipment, Machine Tools and Components... Show more
Activity Manager, Industrial Control
- Participated to the creation of the Schneider Electric subsidiary in Russia, started up and developed Industrial Automation Activity
- Built and managed a team of Product Managers
- Created the network of distributors and system integrators; realized commercial launches
- Developed the business of variable speed drives, in particular with manufacturers of lifts and hoisting equipment
- Realized a strategic initiative to become the leader in contactors market in Russia: led acquisition of a local manufacturer Uralelectro; created a low cost offer adapted to the Russian market
Skills
Skill proficiency levels
Driving experience
Driver's license category B
Higher education
1993
Higher education
МГТУ им. Баумана
Информатика и Управление, Системы автоматического управления
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
