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Женщина, 37 лет, родилась 27 июля 1988
Москва, м. Юго-Западная, не готова к переезду, не готова к командировкам
Digital marketing manager
1 500 $ на руки
Специализации:
- Менеджер по маркетингу, интернет-маркетолог
Тип занятости: полная занятость
Опыт работы 7 лет 11 месяцев
Сентябрь 2012 — Апрель 2016
3 года 8 месяцев
Institute UNIC
Москва, unic.edu.ru
Образовательные учреждения... Показать еще
Leading expert on Internet Marketing
Participation in the development of digital-strategy to promote the institute and its implementation;
Direct campaigns: Yandex, Google;
SEO: Yandex and Google;
SMM (VK, OK, FB);
Email: trigger and mass e-mails (specialized services Mailchimp, Unisender etc .);
Working with CPA-network;
Finalization of the Institute website and the creation of landing-pages;
Prototyping with Axure;
A/B testing with Visual Website Optimizer.
The development of permanent and seasonal marketing campaigns;
The increase traffic, increase conversion landing-pages;
Search and testing new advertising channels / tools;
Analytics and Reporting (Yandex.Metrica, Google Analytics) for the management of the Institute;
Working with CRM.
Achievements: increase in the number of incoming students, expanding channels of promotion.
Июнь 2008 — Август 2012
4 года 3 месяца
JAAM
Москва, www.jaam.ru
Розничная торговля... Показать еще
Head of web-development
Creation and development of the online stores Сitymebel.ru (and all regional agency) and Jaam.ru.
Creating and designing landing-pages.
Permanent and seasonal marketing campaigns (creation of banners and writing texts).
Synchronize online stores and 1C.Предприятие.
Guidance marketing department. Experience with employees on outsourcing.
Analysis of the incoming traffic. Yandex.Metrica, Google Analytics.
Achievements: Jaam.ru - top-5 for high-demand in the segment of "Office Furniture"; Citymebel.ru - (was 1 representative office in Moscow at the time of start of the project) at the end of the project - 12 offices in Russia.
Навыки
Уровни владения навыками
Продвинутый уровень
Уровень не указан
Опыт вождения
Права категории B
Обо мне
I'm looking for a job with the possibility to engage in: operational and strategic marketing, branding. I have experience of management department of 5 people.
I'm able to plan advertising campaigns:
- SEM Yandex, Google (configuration and management, analytics);
- SEO (experience with major agencies and private optimizers);
- SMM: targeted advertising and promo;
- Video Campaigns in Youtube;
- E-mail and other channels.
I can organize promotions in any digital-channel depending on the task.
I know well:
- Adobe Photoshop, Adobe Illustrator, Axure (prototyping websites and mobile applications);
- Manage the direct campaigns in Yandex, Google; Analytics and Metrics G.Analytics;
- Tools A/B testing;
- CRM: amoCRM, Bitrix24.
I have experience:
- Creation and administration of websites and landing-pages;
- Works with CPA-networks;
- Copywriting, writing news and press releases.
Basic knowledge of HTML, CSS. Understanding work principles JS, PHP, MySQL.
Experience with 1C.Предприятие.
Good communication, analytical and management skills.
Do not smoke, do not drink alcohol, driver's license B.
Высшее образование
2011
Высшее образование
Социологический факультет, Социология
Знание языков
Гражданство, время в пути до работы
Гражданство: Россия
Разрешение на работу: Россия
Желательное время в пути до работы: Не имеет значения
