• 1000+ hours of coaching with private and corporate clients in individual and group settings • Internal coach in a company who provides MBA (USA) • Internal coach in Lea Growing People (Dubai) • Coached executives across various industries, supporting them through strategic decision-making, navigating growth challenges, and fostering high-performing leadership teams • Guided clients through a period of personal transformation, helping them develop self-confidence and achieve their goals in personal relationships and professional pursuits • Incorporated mindfulness practices and emotional intelligence training into coaching approach, leading to improved stress management and overall well-being for clients • Leveraged assessments such as DISC, Hogan test, Emotional Intelligence (EQ) and Shadow work Business trainer, Abu Dhabi, UAE, Russia, Moscow, 2012 to Present • Trained teams in sales, goal setting, and team building at mid-size and large corporations, including Inditex, Starbucks, Calzedonia, Age of Innocence, Red Cross, and Dentro • Led the development of a new sales training curriculum, resulting in 20% sales increase in 6 months • Developed management capabilities and leadership talent • Assisted with managing change within the organization • Led strategic sessions for multinational companies (Volts UAE Ltd, X5 Retail Group, Red Cross, Dentro, etc.)

Build and lead a high-performing international sales team from the ground up. Develop and implement a comprehensive B2B and B2C sales strategy. Set sales targets and track performance against goals. Coach and support the sales team to achieve their full potential. Develop and maintain relationships with key customers and partners. Represent the company at industry events and trade shows. Oversee the sales budget and manage expenses. Analyze sales data and identify trends to inform strategic decision-making. Stay up-to-date on industry trends and best practices.

- Directed commercial operations of stratus in electric vehicle (EV) infrastructure business - Expanded network of EV chargers to 10+ chargers in Moscow and St. Petersburg - Boosted sales from 100,000 rubles to 1 million rubles per mounth

- Formation of strategy and key business processes - Designed key business processes and partnerships in sales and commerce (online and offline) - Launched CRM

- Oversaw commerce and operations of international retail company - Coordinated retail, wholesale teams, call-center and increased sales by 20% - Designed omni-channel sales strategy - Developed effective compensation plan for business - Launched franchise

Operations and sales management related projects Projects aimed to optimize operational activities of the retail business: 1. Dry&Go Makeup Bar, http://www.drygo.ru Project manager - Operational optimization of the chain of studios; - Opening of three new studios; - Introduction of new operational management tools; - Optimization of existing business processes and standards, development of standards; - Optimization of managerial accounting; - Setting up an efficient team, staff development system and motivation scheme; - Effective implementation of planning, control and motivation tools; - Development of franchise from scratch; - Entering into new business segments (own school for stylists). Achievements: - Opening of 3 new studios (Mega Teply Stan, Mayakovskaya, Vodny shopping center); - Increase in the number loyal clients by 10%; - Reduction of the staff turnover rate by 20%. 2. Sweet Epil waxing studio. http://www.sweet-epil.ru - Current strategy update; - Introduction of new tools into operational and strategic management; - Opening of new studio; - Internet marketing: control of content, analytics, targeted advertising; - Training of employees in sales and service. Achievements: - Expansion of current studio and opening of 1 new studio; - Increase of average bill by 5% by upsale; - 10% NPS increase. 3. PJSC "Abrau Durso". https://www.abraudurso.ru Marketing related consulting project - Introduction of a new product to the market - Market analysis - Product development - Sales and promotion strategy - Pricing policy development - Financial modeling Achievements: - Customer made a decision on new market entry 4. Beauty Studio Call me, baby! http://callmebabynow.ru Managing two projects for one customer 1) Starting a coffee shop from scratch - Coffee shop market analysis - Equipment selection - Branding - Development of assortment matrix (menu development) - Financial modeling and business plan - Selection of suppliers - Recruitment and training 2) Optimization and expansion of existing beauty studio - Cost analysis of existing and new services - Training of the current sales and service team - Vendor management - Business plan update Achievements: - Developed new product - More efficient business processes 5. Psychology and nutrition school REforma.life https://reforma.life/course I managed salesforce that was responsible for selling high end education to best industry professionals. 1) restructuring a business model from off-line to online format 2) opening of the Moscow sales office 3) team selection and training, adaptation 4) optimization and describing of business processes for sales 5) work to increase the average bill 6) development of marketing campaigns to increase sales 7) implementation of after-sales service

- Managed operations of 8 coffee-shops in Moscow - Oversaw, hired and developed staff (150 people) - Launched 2 coffee-shops and increased sales within area by 10% - Corporate award for "Highest average check

- Expanded retail network from 3 to 10 stores - Increased sales by 500% in 1 year - Assembled outstanding key staff (50+ employees) and designed key business processes - Achieved profitability in highly competitive industry

- Managed 7 stores and staff of 50+ people - Controlled sales and operations

- Managed store in key mall in Moscow (Evropeyskiy), staff 30 people

- Supported general manager in store with staff of 30 people

- Managing contracts with film companies, music companies and airlines; - Analysis of the audio and video markets; - Managing a team of employees; - Work with foreign partners; - Technical organization of the company; - Preparation of documentation for participation in tenders, exhibitions - Development of company's website - Budgeting

- front-line staff - managing conflicts - working with FFP; - working with VIP clients