• Developed deep understanding of core business practices and key metrics (including CPM, CPC, Landing page conversion rate, etc.), as well as SEO and web statistics reporting • Started “ Payclick” project alongside my marketing manager- new initiative to gain new aids in Vietnam and South East Asia, attracted new clients and providers, which resulted in 5% additional revenues • In collaboration with developers and sales teams optimized web contents and accessed efficiency of native ads systems • Evaluated competitive positioning and proposed a strategy to increase market penetration via ex PR on forums, social media, partnership programs, which transferred into 10% increase in clicks • Constantly reviewed affiliates’ performance and initiated a number of initiatives, that resulted in 3% extra revenues growth per each affiliate • Performed comprehensive review and terminated inefficient contracts, (that improved our costs base by 5%)

• Invented a new questionnaire to access hotel service, improved response rate by 15% • Performed market analysis to evaluate quality of service and compare with neighborhood hotels, suggested a number of strategies to improve service quality, including new furniture and greater variety of breakfast meals • Attended a number of different exhibitions and negotiated new contracts with external service providers, which resulted in 10% cost reduction • Participated in a organization of a party and a gala evening to celebrate hotel opening anniversary

• Audited and reviewed clients’ financial statements using EY internal equipment • Communicated with external parties to identify bottlenecks and suggest improvements in credit analysis process • Developed training materials and credit scoring system for corporate loan credit officers of Saigon-Hanoi Bank • Referenced, casted, listed Financial Statements and Reports for multiple national and foreign companies • Assisted Partner in conducting forensic market research on leading multinational energy company Achievements • Identified irregularities worth $30,000 in financial statements of a major industrial conglomerate in Vietnam • Efficiently executed loan reviews for 100+ Loan portfolios worth $50,000+each for multiple financial institutions • Conducted a detailed review of accounting principles for one of the biggest Vietnamese banks which reduced audit process time by 10%