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Male, 36 years, born on 5 February 1990

Moscow, willing to relocate, prepared for business trips

Marketing Department Head

Specializations:
  • Marketing and advertising department manager

Employment type: full time, part time, project work/one-time assignment

Work experience 13 years 8 months

September 2019currently
6 years 9 months
Indilab

Moscow, indi-lab.ru

Co-founder
● Spearheaded product launch in the medical devices sector, achieving market penetration and establishing partnerships with top clients. ● Formulated and executed marketing strategies, enhancing brand visibility and customer acquisition. Mentored and led sales teams to surpass targets. ● Managed end-to-end logistics, ensuring timely product deliveries and efficient supply chain operations. ● Oversaw customs clearance processes, ensuring compliance with regulatory requirements and facilitating smooth international transactions.
June 2022February 2023
9 months
KIDDIO

kiddio.io/

Tech Lead & Market Expansion Strategist
● Established and oversaw IT infrastructure, optimizing CRM automation and payment systems, leading to heightened operational efficiency. ● Pioneered platform enhancements, boosting user engagement and satisfaction. Successfully expanded into the US and LATAM markets, tailoring products and strategies for regional success.
June 2017September 2019
2 years 4 months
Louvre Hotels Group

Moscow, www.louvrehotels.com/en

Franchise Service Manager - Russia
● Maximized revenue, market share, and profits for multiple hotels under the CIS region through the strategic coordination of revenue management processes. Drove the continued development and growth of customer service standards, revenue, and profits from 6 hotels and achieved 23% revenue growth within 2 years. ● Managed new openings and rebranding of new properties with key stakeholders (4 hotels) and related activities. ● Provided support to all stakeholders (marketing, operations, sales, BD, HR) as the trusted brand advisor of LHG.
February 2017September 2019
2 years 8 months

Moscow

Hotels, Restaurants, Food Service Industry, Catering... Show more

Regional Marketing Manager
● Managed marketing teams (15 people) of 7 hotels. Strategy developing & budget allocation (750k+ EUR) on regional level. ● Developed and launched acquisition marketing campaigns (SEM (GA, YD), Online Partners, Display advertising) on the ROI basis. Achieved an increase from 2% to 23% of direct bookings.
May 2014February 2017
2 years 10 months
Radisson Blu Hotel, Moscow Sheremetyevo Airport / Park Inn By Radisson Sheremetyevo Airport, Moscow

Moscow, radissonblu.com/hotel-sheremetyevo-moscow

Hotels, Restaurants, Food Service Industry, Catering... Show more

Cluster Marketing Manager
● Developed and executed annual hotels marketing plans; achieved +20% revenue with year budget in key segment. ● Managed annual marketing budget of 250k+ EUR, lead to engagement growth of 90% above the average in sister hotels.
January 2013May 2014
1 year 5 months

Sochi, www.radissonblu.ru/resort-congress-sochi

Hotels, Restaurants, Food Service Industry, Catering... Show more

Marketing & Social Media Coordinator
● Developed a marketing plans, research for hotel. ● Managed digital, outdoor, print and internal advertising.
October 2012January 2013
4 months

Sochi, www.radissonblu.ru/resort-congress-sochi

Hotels, Restaurants, Food Service Industry, Catering... Show more

IT Coordinator
▪ Assisted in building up and running a strong technical network for the hotel ▪ Provided users support and trainings (MS Office, 1C, Micros, Opera, MC, application software) ▪ Setup and administrated servers based on Windows Server 2003/2007 ▪ Prepared technical documentation (SOP) ▪ Supported and configured various systems: Micros, Opera, MC, 1C, OTRUM

Skills

Skill proficiency levels
Marketing Strategy Development
Digital Marketing
Google AdWords
Google Analytics
Social Media Marketing
Marketing Analysis
Yandex Direct
E-Commerce
B2C Marketing
B2B Marketing
CMS Systems
Adobe InDesign
Adobe Photoshop
Leadership Skills
Search Engine Marketing
Project management
Training & Development
Facebook Ads
Яндекс.Метрика
Internet Marketing
CMS Wordpress
Launching new projects
Agile Project Management
Adobe Design
Adobe Illustrator
CSS
HTML

About me

MBA Graduate experienced in Startups, Business Development, Marketing, and E-commerce with 8 years of professional experience. Tech-savvy and highly experienced in project Management, I enjoy managing complexity and approaching problems both through the different angles of possibility and analysis of what is not apparent. ACHIEVEMENTS ▪ During MBA, was recognized for entrepreneurial excellence, selected as a finalist for IE Venture Day ▪ The host of the Month (October 2013); ▪ The host of the Month (November 2014); ▪ Participation in Revenue Generation Team (Carlson Rezidor Hotel Group); ▪ Participation in Women in Leadership project (Carlson Rezidor Hotel Group); • Got involved as a marketing consultant to create staff training (Get Unplugged), which was held in 10 hotels across CIS region; • Nominated as Best Employee of 2016 in EE, Russia and CIS. MARKETING TRAININGS DEVELOPMENT Development marketing training courses which were held in: - Carlson-Rezidor Hotel Group; - Radisson Royal; - Radisson Belorusskaya; - Radisson Zavidovo. ADDITIONAL ▪ Web development as a hobby. Created 10 + websites for medium and small businesses.

Higher education

2020
Higher education
IE Business School
MBA, MBA
2014
Higher education
Peoples' Friendship University of Russia, Moscow
Institute of Hotel Businesses and Tourism, Hotel Businesses and Tourism
2011
Higher education
Moscow State University of Economics, Statistics and Informatics, Moscow
Marketing, Marketing

Languages

Russian — Native

English — C2 — Proficiency

Spanish — B2 — Upper Intermediate

Professional development, courses

2015
The Professional Development Program
Cornell University, Ithaca, NY, Strategic Management
2015
The Professional Development Program
Cornell University, Ithaca, NY, Strategic Marketing
2015
The Professional Development Program
Cornell University, Ithaca, NY, Strategic Financial Management

Tests, examinations

2018
TOEFL (score 102)
ETS
2017
Google Analytics Certification Exam
Google, Google Analytics

Citizenship, travel time to work

Citizenship: Russia

Permission to work: Russia

Desired travel time to work: Doesn't matter