- Selection of promotion channels - Budgeting of channels for a quarter, year - Reporting. End-to-end analytics - Implementation of the promotion plan manually: setting up targets, retargeting, look-a-like, etc. in Yandex.Direct, VK, My.Target, Telegram - Interaction with the Yandex team, Telega.in, Mail.ru and other channels to improve the effectiveness of advertising campaigns and optimize promotion strategies - Work with Yandex.Market on paid reviews for points - Organization of emailings - Work at external events, participation in industry exhibitions - Interaction with category/product managers inside and outside the organization Achievements: - B2C and B2B promotion channels built: budgets, concepts, KPI - Increased market share of MSI monitors and all-in-one PC in Russia: product recognition, user loyalty and sales in DNS, M.Video, Citylink and others. - Retargeting database collected - more than 2 million users.

* Compilation of databases of potential exhibitors and visitors; * Accumulation of CRM for telemarketing and mailings * Creation of E-mail newsletters to attract exhibitors and visitors to exhibitions; * Content creation: text, graphic, video; * Work with exhibition sites: technical and functional improvements, suggestions for seo optimization; * Presentation of exhibitions at field events and in regional CCIs; * Organization of integrated Internet promotion of exhibition projects * Formation and implementation of technical specifications for the development of exhibitions * Preparation of analytical market reviews Achievements: * Increased the number of on-line registrations of visitors to exhibitions to 40% * Increased the number of applications for participation in the exhibition from exhibitors by 25% * Proposed new promising subsections of exhibitions

Main tasks: * Forming digital-marketing plan and channels of promotion; * Building the budget of digital activities; * Thinking over the points of intersection between off-line & online marketing promotion; * Implementation of digital-marketing plan: setting up the targeting, HTML layout for commercial mailing; * Customer segmentation; * Preparing participation the company in international exhibitions. Achievements: * Built E-shop from zero; * Launched the Social Medias from zero; * Started mailings and triggers from zero; * Month-to-month increasing of e-shop traffic; * High-speed growth of E-shop conversion rate; * Improved the number of checks: retail chain & online.

This job was connected with the promotion of new retail chain of cosmetics, personal care goods, healthy food and pharmacy. (Beatheka). Main tasks: E-ADVERTISING * End-to-end analytics * Analyzing and parsing of audience Vkontakte in Cerebro app * Setting up an efficient targeting ad. It is social media Facebook, Instagram, Youtube, Google Adwords, Yandex Direct. CONTENT-MANAGEMENT * Setting up the social media channels * Elaboration of the content plan to social media * Creation of video content for YouTube * Collaboration with key bloggers E-MAIL MARKETING * Efficient mailing to CRM. * Building layout of mailing using HTML ACHIEVEMENTS: * Accumulated followers in Social Media from zero till 20 000 * Boosted CTR and decreased CPC and CPM * Increased conversion rate of a retail chain by targeting advertising in Social Media. * Lifted up conversion rate of E-shop * Improved brand recognition

Main tasks: MARKETING OF EXHIBITION PROJECTS: * Preparing and implementation the promotion plan of following exhibitions: Russian Elevator Week, ExpoCityTrans, Optics-Expo, AgroFarm, Flowers * Compilation the media plan of exhibitions * Development the exhibition brand СOOPERATION WITH MASS MEDIA: * Special events for mass media * Module placement in professional editions * Coordination of press-centre and business programme within the framework of exhibitions ADVERTISING AND PUBLIC RELATIONS: * Writing all kinds of releases; * ATL, BTL advertising * Cross-marketing collaboration; E-COMMUNICATIONS: * Websites development * Advertising via Google Adwords, Yandex Direct, YouTube, and Socia Media; * Mailing to visitors and participants VISUALIZATION * Making the quality presentations for heads * Filming professional movies for YouTube MANAGEMENT: * Picking up the contractors for printing products, souvenirs and awards manufacturing * Attraction of volunteers; * Interaction with key departments: technical, documentation support, accountants, lawyers RELATIONSHIP WITH CLIENTS: * Attraction participants to the exhibitions; * Cold and Hot calls; * Mailing official invitations to exhibitors; * Working with receivables of participants; * Planning meetings and presentations; Achievements: * Completed KPI: boosted the number of attracted visitors to exhibitions, increased the quality of visitors to 30% * Expanded the market share of exhibitions; * Saved regular exhibitors at the level of 80%; * Implemented full re-branding of «OPTICS-EXPO 2015» forum; * Reconstructed more than 50% of exhibitions websites; * Boosted the profit of sponsoring projects on 30%

Center of family rest and aquapark (Perovo dist.) * Managing of team by 3 staff (designer, programmer and content); * Systematization of information on websites; * Implementation the acquiring system of e-tickets; * Promotion of a website in GoogleAds and Yandex.Direct; * Improving a mobile version of a website; * Managing of SEO: matching texts, improving UI, аnalysis of commercial and behaviour factors of a website; * Interaction with heads of core departments; * Development of SMM (fb, vk, ok, g+, youtube). Thems of posts: promotions, news, events, funs, polls, giveaways; ACHIEVEMENTS: * Introduced the acquiring system of e-tickets; Boosted annual profit to 15%; * Accumulated the followers to 15 000 (vk). The reason for changing the job: * Finishing the project of acquiring. * Invitation to the new job

* Managing the team by 2 staff; * Building of PR-strategy on event-market; * Developing of new websites; * Promotion of b2b Social Media accounts: Facebook, Vkontakte, Twitter, Google+, LinkedIn; * Collaboration with Seo-contractor (Demis Group); * Attraction of new b2b and private clients; * Planning participation in professional exhibitions and competitions. ACHIEVEMENTS: * Personal contribution in the rebranding of agency: new logo, tagline, brand book, and renewed services; * Accumulated followers in Social Media * Developed interactive presentations in PREZI

ACHIEVEMENTS: * Contributed to the promotion of goods and services from Region of Murcia on the Russian market: furniture, tourism, equipment, real estate and many others; * Created more the 15 websites. * Organized participation of Spanish companies in core sectoral exhibitions; * Wrote dozens of market researchers for Spanish companies.* * Created more the 15 web-sites.

Achievements: * Introduced successful Russian versions of websites; * Assisted in the search b2b partners in Russia * Boosted sales boosted sales with more than 3 times