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Female
Moscow, willing to relocate, prepared for business trips
National Key Accounts Manager
Specializations:
- Sales manager, account manager
Employment type: full time
Work experience 20 years
January 2018 — December 2024
7 years
Moscow, www.emg.ru
Media, Marketing, Advertising, PR, Design, Production... Show more
Сlient servise director
Responsibilities:
• Current clients’ strategy development, tactics research to attract new clients.
• Control over preparation of tender proposals, attracting necessary departments and resources at the stages of development and implementation.
• Building effective relationships with clients, suppliers, company departments (NB, creative, purchase, production, HR).
• Department management, setting tactical and strategic tasks for the team, monitoring implementation.
• Implementation of strategic project management (planning, control of execution, compliance with timings and budget parameters of projects).
• Selection of the most effective tools for solving marketing tasks.
• Searching and suggesting ways to improve the results of the project, analysis of new opportunities.
• Control over preparation of the accounting documentation and accounting materials.
• Control and analysis of the dynamics of the implementation of the department's plans.
• Development and implementation of measures to improve efficiency of the subdivision.
Achievements:
optimization of business processes, reduction of labor costs by 25%, KPI system implementation which is aimed at development and professional growth of the team
October 2011 — January 2018
6 years 4 months
Progression, BrandNew, Target, 7 - Group of companies for marketing services (BTL)
Moscow, progressiongroup.ru
Media, Marketing, Advertising, PR, Design, Production... Show more
Senior Account manager(Trade marketing specialization)
Responsibilities:
• Implementation of strategic project management (planning, control of execution, communicating with the client); Motivational loyalty programs; purchase / logistics of goods and materials; merchandising / audits; production of POSM.
• Organization, control and coordination of the project team; up to 15 people in submission
• Control over preparation of briefs, launch of development of projects in accordance with the client’s requirements.
• Participation in the development and preparation of proposals (strategy, mechanics of marketing projects): work in project groups.
• Involvement with necessary departments in project work.
• Pricing policy definition when budgeting, monitoring budgets when implementing projects;
• Control over financial and reporting documentation.
• Preparation, distribution and coordination of project resources.
• Control over the timing and quality of execution, analysis of the effectiveness of the projects.
• Control and support of documental workflow for projects;
• Control over the up-to-date and correct formation and providing of reports to clients.
Achievements:
the creation of a project team, the specifics of the project taken into account (recruitment and training / adaptation of 8 employees);
automation of the reporting system and on-line logistics monitoring of inventory (reducing the time for processing and consolidating incoming reports to 87%);
optimization of budgets up to 25% due to study of business processes on projects,
SLA reduction on logistics up to 30%.
November 2009 — September 2011
1 year 11 months
Merlion/POZITRONIKA(Retail)
Electronics, Tool Engineering, Household Appliances, Computers and Office Equipment... Show more
Marketing manager
Responsibilities:
• Elaboration and implementation control over national marketing programs.
• Planning national advertising campaigns.
• Collecting advertising recommendations from regional franchise partners.
• Coordination of the control plan of advertising campaigns.
• Reconciliation of the action scenarios, organizing actions.
• Organizing new store opening parties – event + promotion, inspection of performance in regions.
• Collaboration with designers to create prototype models, composition of advertising texts for radio and TV.
• Development of loyalty programs for end customers.
• Planning and organizing of local activities of franchise partners.
• Coordination of regional franchise work-partners in all marketing issues.
• Document management within the company (payment of accounts, signing of contracts)
• Work with contractors.
Achievements:
participation in the organization of on-site conferences for franchise partners up to 100 people
April 2008 — November 2009
1 year 8 months
Progression, BrandNew, Target, 7 - Группа компаний по маркетинговым услугам (BTL)
Media, Marketing, Advertising, PR, Design, Production... Show more
Account manager/Junior account manager/Senior account executive
Responsibilities:
• Client servicing.
• Negotiating with clients and contractors.
• Overseeing execution of all documentation in a client’s projects.
• Executing commercial proposals for clients.
• Drafting and monitoring tasks in a client’s projects.
• Monitoring payments for tasks performed.
• Receipt of tasks from clients and reaching their thorough understanding by all involved persons.
• Making presentations for clients.
• Project management in compliance with all established procedures.
• Hiring outsourcing executors for specific projects (registration of all legal and financial documents).
Achievements:
In the work period, I followed a career path from the position of Senior account executive to Account manager.
October 2004 — December 2007
3 years 3 months
Gallaher Liggett Ducat, LLC, FMCG
FMCG (non-edible)... Show more
Consumer marketing specialist/ Team leader
Responsibilities:
• Coordination and control over marketing programs for end customers and information on affiliated territories with the purpose of promoting the trademark portfolio and increasing market share of the company. Specification of advertising campaign points, liaison with participants of advertising campaigns within the approved programs.
• Consolidation and analyses of results achieved after advertising campaigns.
• Employment and training of service providers in the field of consumer’s demand for tobacco products research. HR management.
• Collaboration with advertising agencies, negotiating, order placement, conclusion of contracts.
Achievements:
Increasing sales of active store units by 25%
Skills
Skill proficiency levels
About me
Advanced PC user: MS Office (Word, Excel, PowerPoint, Outlook), Internet; SAP, Navision.
Personal and business qualities: high working capacity, motivation, result-oriented performance, proactivity, stress resistance, client-centeredness, time-management.
Inter-personal skills, managerial and leadership skills.
Higher education
2012
Higher education
British Higher School of Art and Design
Styling (Clothes design), Master’s degree
2004
Higher education
Management, Manager
Languages
Professional development, courses
2018
Wall Street Institute (English training school)
Wall Street Institute, Intermediate level
2003
Promotion skills
Gallaher Liggett Ducat, LLC, certificate
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Up to one hour
