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Male, 47 years, born on 11 September 1978
Moscow, not willing to relocate, prepared for business trips
Marketing Communication Manager/Digital/SMM
200 000 ₽ in hand
Specializations:
- SMM manager, content manager
- Marketing manager, internet marketer
- Marketing and advertising department manager
Employment type: full time
Work experience 22 years 11 months
June 2014 — currently
11 years 11 months
BANK SOYUZ JSC
Moscow, www.banksoyuz.ru
Digital/advertising manager of Press service BANK SOYUZ JSC
• Placed advertisements in appropriate media, including printed, outdoor and digital media
• Maintain and coordinate day-to-day work with the agency and media (implementation of contracts, payment of invoices)
• Content creation - writing blog posts, articles, newsletters, communications materials, and material for social media (facebook)
• Review and approve all advertising media for print or web
• SEO management (key words, meta tags)
• Managing yandex direct campaign
• Work in a Content Management System (CMS Bitrix) to build and maintain corporate web site, landing pages (new products) and content
• Manage and lead the tender procedure: agencies briefing, evaluation and selection
• information disclosure in digital information agency Interfax (financial reports: annual reports, IFRS)
• Budget & Documents Management
March 2010 — June 2014
4 years 4 months
Alniko
Moscow, www.alniko.ru
IT, System Integration, Internet... Show more
Marketing manager
• Develop and implement marketing communication program
• Produce accurate blog posts, articles, newsletters, corporate materials, and material for web-site Alniko
• SEO, SMM management
• Managing yandex direct campaign
• Customer relations - answering questions however they come in and managing any online feedback forums
• Develop and track expenses against client budget
• Writing proposals and presentations for the customers
• Manage vendor relationships and ensure payment of expenses
• Gathering market and customer information
• Negotiating on price, costs, delivery and specifications with buyers and managers
February 2008 — March 2010
2 years 2 months
ESGP pay system
Moscow
IT, System Integration, Internet... Show more
Marketing communication and PR (Head of division)
• Defined key strategies and tactics, including brand/product/corporate positioning, communication channels, efficient communication and promotion techniques of new trade mark Alfabyte®
• Managed relations with external suppliers of printing, web, production and other services
• Developed and coordinated the production of printed materials (including copywriting)
• Prepared, developed and updated corporate and projects websites
• Managed a project group of marketing division
March 2007 — February 2008
1 year
Renova StroyGroup
Moscow
Construction, Real Estate, Architecture... Show more
Public Relations Specialist
• Managed execution of all aspects of PR, GR, PA activitie for Renova StroyGroup
• Planned and controlled the execution of the media relation strategy
• Contact with Russian and foreign press
• Prepared press materials (press releases, backgrounders, comments, interviews)
• Organized press events (press conferences, press briefings, interviews with top managers, press tours, etc.)
• Developed and updated corporate websites www.renova-sg.ru
June 2005 — March 2007
1 year 10 months
“Open Investments” INTERROS holding
Construction, Real Estate, Architecture... Show more
PR/Advertising manager
• Communicated with web, advertising and PR agencies
• Managed relations with external suppliers of advertising, printing, web, production and other services
• Maintained contacts with the media and government authorities
• Developed and coordinated the production of printed materials (including copywriting
Supervise the ordering, production / development,printing of marketing materials such as sales literature, brochures, posters, flyers,POS material, event kits.
• Prepared, developed and updated corporate and projects websites www.pestovo.com, www.martemianivo.ru
• Organized press and promo events (press conferences, press briefings, press dinners, product presentations, exhibitions, etc.)
June 2003 — May 2005
2 years
Communication Group “Kuzmenkov & Associates
Media, Marketing, Advertising, PR, Design, Production... Show more
Senior Project Manager
• Preparing, Developing and Implementation of PR,PA,IR and GR programs for new and existing group’s clients (IT, telecommunications, financial services, automotive)
• Defined key strategies and tactics, including brand/product/corporate positioning, communication channels, efficient communication and promotion techniques, co-promotions, etc.
• Developed and implemented promotional and BTL activities
• Developed and coordinated the production of printed materials (including copywriting)
• Developed and disseminated press materials (press releases, backgrounders, etc.)
• Organized press events (press conferences, press briefings, press dinners, etc.)
• Provided organizational support during preparations for conferences, exhibitions, round tables, etc.
• Coordinated the preparation of a monthly internal corporate newsletter
• Maintained contacts with the media and government authorities
• Managed a project group of three project managers
Skills
Skill proficiency levels
Driving experience
Driver's license category B
About me
Account Manager, Financial & Corporate Affairs/
Over 20 years PR consulting/in-house experience: Brand communication/PR/Digital marketing, Media relations.
Graduated from the Moscow State University of International Relations by the Ministry of Foreign Affairs (MGIMO), Department of International Journalism.
Past PR experience: Renova StoroyGroup PR manager,Open Investments (INTERROS Holdings), PR/Advertising manager; Kuzmenkov & Associates, Account manager for International Moscow Bank and American Express; Olympiyski Bank media relations and corporate reputation management. Client experience also includes trade PR for automotive dealer, Independence (Volvo, Land Rover, Jaguar), TOYOTA, Dell, Parlament.
I am a big fan of music/movie/photo and Hi Fi industry. Likes to be informed in latest news of automotive, computer/Hi Tech and home interior market. Jogging is my lifestyle. I am a quick thinker person and able to manage multiple projects and multiple project types simultaneously.
Positive can-do attitude able to get things done even if faced with resource or budget constraints.
Skills: Project management, Marketing Strategies & Campaigns, Corporate Communications, Product Positioning &Branding, Development of Training Materials, Sales Collateral & Support, Public & Media Relations, New Product Launch, Social Media Marketing, Content Management
Computer (Microsoft Office: MS Word, MS Excel, MS PowerPoint; Adobe Photoshop; HTML;CSS and various other applications)
Social Networks: Facebook, Instagram
Higher education
2011
Higher education
Finance Academy under the Government of the Russian Federation
Financial Management
2001
Higher education
MGIMO
International journalist, Master
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
