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Male, 40 years, born on 30 January 1986
Moscow, metro station Krylatskoe, willing to relocate (Italy), prepared for business trips
Area Sales Manager
4 000 $ in hand
Specializations:
- Sales manager, account manager
Employment type: full time
Work experience 20 years 1 month
February 2015 — currently
11 years 3 months
"LLC Mayborn Group Limited"
FMCG (non-edible)... Show more
Regional Area Sales Manager (CEE Markets)
- Monitoring and effective budget management for sales activities in the designated areas.
- Develop short/medium/long term sales and marketing plans for the designated markets which will deliver accelerated short/medium/long term sales and profit growth.
- Execute all brand build activities (e.g. promotional activity/increased distribution/trade and consumer awareness and education tools) to drive incremental sales and profit delivery through granular annual, trimester and monthly joint activity plans.
- To assist fully the in-Market Distributor to understand and overcome the dynamics of challenger brands to ensure delivery of incremental sales growth in the designated markets with current route to market channels through strong in market cash profit enhancing plans
- build new business through new listings in new trade channels and business development sectors across the territory.
- fully responsible for the delivery of the annual operating plan – sales, profit % and cash £, and brand investment return in Russia and Poland.
- responsible for the creation and approval of the annual joint business plan to deliver step change in commercial delivery for the route to market partner and Mayborn Group.
- responsible for the health, safety and welfare of employees and any other persons who are under their control, including the allocation of necessary resources, both in terms of time and finances, to enable employees to carry out their roles safely. To take personal action to stop or suspend any activity that may be dangerous or is not carried out in line with the EHS Management System, and to bring any such issues or breaches of statutory requirements to the attention of the Group H&S Manager and / or Executive Team.
Achievements: I have found new distributors in Russia (toys sector), Turkey and Armenia who confirmed the strategy for the development of the brand Tommee Tippee and business and marketing plan till 2019 in Russia.
I performed a financial plan in Hungary.
Successful start up in Russia with Tommee Tippee brand in main baby specialists (Detsky Mir, Dochki Sinochki, Korablik, Mothercare, Olant), Mass (Auchan, Okey) and all e-commerce (Wildberries, Ozon, etc)
March 2012 — December 2014
2 years 10 months
"Hasbro Russia"
Moscow, www.hasbro.com
FMCG (non-edible)... Show more
Senior Key Account Manager (Modern Trade)
- Conclude direct supply contracts and establish and maintain efficient partnership with National Retailers (AUCHAN, METRO, OKEY, X5, TANDER, LENTA, E-COMMERCE);
- Participate in hypermarket channel commercial policy development in HQ;
- Identify sales and profit growth opportunities for Modern Trade Channel;
- Ensure implementation of sales plans and targets;
- Build an effective team of modern trade department (2 KAMs for Online and Hypers);
- Participation and conduct annual commercial negotiations with top KA (Head of Buyers, Top Managment);
- Create annual sales forecast by each retailer and make quarterly corrections;
- Ensure the most effective assortment of SKU products in KA’s retail chain;
- Develop and implement trade marketing and PROMO activities for KA. Analyze ROI. Control for the budget;
- Analyze sales, distribution and profitability reports on regular basis, track current sales trends, level of forecast fulfillment and major growth factors for KA;
Make recommendations based on analysis;
- Implement Field Sales Project in Hypermarket. (3 employees of subordinate- Sales Rep – 2 in Moscow and 1 in Saint Petersburg). Implemented Hypermarket reservation project;
Achievements: 600% growing of Hypermarket market during more than 4,5 years.
Success starts up business with the Key Retails from the zero (Okey, X5, Lenta, Metro, Tander, Auchan online) and success switch business from EXW to local office.
Executing and implementing: logistic, analyzing, reservation and FC projects.
Success implemented project with Field Sales Representative and merchandising in Hypermarkets.
July 2010 — March 2012
1 year 9 months
"Hasbro Russia"
Moscow, www.hasbro.com
FMCG (non-edible)... Show more
Key Account Manager (International customers)
- Develop partnership with global retailers through international contracts (AUCHAN, REAL, METRO)
- Ensure implementation of sales plans and targets;
- Regulation of the logistical issues by EXW;
- Approval of contracts, additional agreements, protocols differences;
- Secure launch of new products into Client’s matrix in the most possible sort term period.
- Build Block category;
- Regularly analyze efficiency of planned and implemented Trade Marketing and promotions activities by the recommendation of the European colleagues from Modern Trade Channel;
Achievements:
Under my leadership, Auchan, Real and Metro have successfully started business in Russia with an annual sales growth of more than 90%. I have exceeded the plan three times. Mutually beneficial and respectful partnership and a positive financial result showed an example for the effective development of the hypermarket channel in the future.
Also, I helped conclude the contract and develop a business in the traditional sales channel (Detsky Mir, Behemoth). I was promoted to Senior Key Account Manager for all Hyper channels.
August 2008 — June 2010
1 year 11 months
"Trust International" B.V. Netherlands
Moscow, www.trust.com
Electronics, Tool Engineering, Household Appliances, Computers and Office Equipment... Show more
Account Manager
- Developed the business relationship with "MediaMarkt" in Russia;
- Communicated with "MediaMarkt" HQ to discuss: current questions/issues, analyze sales, future business planning, about competitors, promotional events, assortment, price negotiations with distributors, share shelves, bonuses etc.;
- Controlled sales volume, credit limits, payments: prepared reports, feedback analyses;
- Updated stock files every week (SKU’s and stock value);
- Visited stores, also regional stores (Samara, Krasnodar, Rostov, St.Petersburg);
- Wrote visit reports after store visiting;
- Controlled purchase orders process from the stores to distributor, and from distributor to Trust;
- Controlled purchase orders delivery process;
- Visited new potential customers (discussed ways of cooperation, assortment, pricing);
- Controlled products certificates (made copies for customers, also for new items, contacted person in charge, collected and filled in all the info in special forms);
- Updated Database with customers, address, and other information;
- Controlled team of merchandisers in the "MediaMarkts";
Achievements: Negotiated new profitable terms of contracts for products supply to the store chains through the distributor.
July 2007 — August 2008
1 year 2 months
"Colgate-Palmolive" JSC
Moscow, www.colgate.ru
FMCG (non-edible)... Show more
Key Account Sales Representative
- Developed Colgate-Palmolive products distribution in the assigned chains ("Perekrestok", "HyperGlobus", "Karusel", "Spar");
- Monitored the payments, including overdue payments, monitored weekly deliveries & solving logistics issues, created monthly promo grid, provided assortment recommendations for Key Account Managers;
- Participated in stock forecast meetings, prepared the promo & listing/rotation documentation;
- Monitored regular & promotion prices of Company products, promo-activity supervising & the primary competitors’ promo activities;
- Collaborated with store chains buyers, stores HQ and Clients warehouse management;
- Worked in teams together with supervisors and merchandisers (leading 50 people group) on expansion of share of shelf, 5P strategy implementation;
- Prepared and delivered presentations for merchandisers and supervisors team.
Achievements: Organized promotional event in one of the leading store of the store chain, which resulted in significant sales volume increase.
March 2006 — July 2007
1 year 5 months
"Nestle Food in Russia" LLC
Moscow, www,nestle.ru
Food Products... Show more
Sales Representative
- Created and developed client base;
- Developed "Nestle" vending-products distribution on the assigned territory;
- Plan fulfillment, achievement of sales volume targets;
- Inspected point of sales quality;
- Analyzed potential market opportunities and prepared reports on the identified opportunities.
Achievements: Concluded a contract with one of the leading Russia banks for the installation and future service and maintenance of "Nestle" vending machines.
Skills
Skill proficiency levels
Driving experience
Own car
Driver's license category A, BAbout me
Efficient in individual work as well as in team work. Developed skills of goal-setting and its attainment. Customer oriented. Well mannered and loyal to the employer. Easily adapt to new environment. Fast learner. Proactive.
Hobbies: Football, Bowling, Photographing, Trainings, Poker
Higher education
2007
Higher education
Management of organization, Organization of Transportation and Transport Management
Languages
Professional development, courses
2018
Upper Intermediate Business Oxford online course
English First, English course
2017
Fashion Apparel Retail (E-commerce)
High economic school course, Webinar
2009
English language courses of Upper-intermediate level
Runov school
2008
Time Management
The Center for Business Skills Development (CBSD), Sales
2008
Presentation Skills
The Center for Business Skills Development (CBSD), Sales
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Italy, Russia
Desired travel time to work: Up to one hour
