Co-founded an innovative online clothing platform offering customized women’s sportswear. Led the development of a diverse collection that emphasizes quality and design, with options for regular and plus-size customers. Managed all aspects of product development, marketing, and customer relations. Product Development: Led the design and production of custom sportswear collections, overseeing everything from concept to final products. Brand & Marketing Management: Established and promoted a strong brand identity across digital platforms (Instagram, VKontakte), while developing marketing strategies that increased visibility and sales. Operations & Sales: Coordinated with manufacturers to ensure quality and timely production. Managed all aspects of customer relations, resolving issues and gathering feedback to refine product offerings. Market Analysis & Strategy: Conducted regular market research to adapt to trends and refine marketing strategies. Managed a product line of over 1,250 pieces across various sizes and colors.

Led the company’s growth from a startup to one of Moscow’s top five children’s publishing firms in three years. Developed and executed successful sales strategies, managed client relationships, and grew the company’s market share. - Client Relationship Management: Built long-term partnerships with bookstores, educational institutions, and libraries to expand the distribution network. (Biblio-Globus, Dom-Knigi, Pushkin' Museum, Molodaya Gvardya, Mothercare shops) - Sales Strategy & Execution: Created and implemented sales strategies that promoted children’s books across multiple channels: bookstores, online shop, marketplace (WB, OZON) - Marketing & Promotions: Developed and executed marketing campaigns, including promotional materials and participation in major book exhibitions. (Book Exhibition at KREMLIN square, Manezh, Bologna (Italy) - Team Leadership: Managed and trained a high-performing sales team, fostering a culture of accountability and achievement. - Market Intelligence: Conducted in-depth market research to stay ahead of industry trends and competitors, optimizing sales performance.

Provided a wide range of administrative support to the company's president. Managed a complex schedule and international travel, and coordinated the work of a team of 20+ people, including assistants, translators, and support staff. Executive Assistant Responsibilities: - Schedule Management: Excellent scheduling skills, playing a key role in ensuring the success of the position. Efficient planning and coordination of complex meetings and business trips. - Meeting and Negotiation Organization: Preparing agendas, taking meeting minutes, and following up on action items after meetings. Coordinating video conferences (40+ participants). - Travel Support: Providing necessary support during the president's business trips, assisting with urgent route changes and organizing meetings. Head of Administration Department Responsibilities: - Support for Foreign Employees: Providing assistance to foreign employees with visa and work permit issues, housing rentals, and family relocation to Moscow. - Office Management: Interacting with the office landlord, managing bills, and ensuring compliance with safety and security regulations. - Fleet Management: Effectively managing the corporate car fleet, negotiating with leasing companies, and optimizing leasing conditions. - Team Management: Leading a team of assistants and translators, providing high-level administrative support to senior management. - Office Operations: Managing office supply procurement, addressing daily operational issues to ensure smooth office functioning. - Event Organization: Organizing corporate events (New Year's, International Women's Day, Defender of the Fatherland Day) for a company of more than 200 employees

Co-founded a company at age 22 in partnership with a US agency, facilitating Russian students' participation in the Work & Travel program. Oversaw relationships with the US partner - INTRAX Work and Travel, and coordinated with the US Embassy in Moscow. Managed recruitment agencies and offices in Russia, innovating and streamlining processes, resulting in significant cost savings. Grew the company rom inception to sending nearly 7,000 students to the USA within 9 years, establishing a strong presence with two main offices in Moscow and Penza, seven representatives across Russia, and two agent offices in Kazakhstan. 1. Building Partnerships in the USA – INTRAX Work and Travel: - Collaborated closely with our primary partner in San Francisco, negotiating prices, requirements, аnd quotes. Organized annual in-person training sessions and conferences to foster productive cooperation in promoting the Work and Travel Program. 2. Fostering Relationships with the U.S. Embassy in Moscow: - Conducted annual meetings with embassy council members to establish trust and a strong reputation. Managed interactions with embassy visa managers, facilitating smooth visa application processes for students. 3. Recognition from the US Embassy: - Regularly invited to SPASO HOUSE, the U.S. Ambassador's residence in Moscow, to celebrate the 4th of July as appreciation for exceptional work. 4. Managing Recruitment Agencies and Offices in Russia: - Provided training and coaching for new partners, ensuring high service quality and customer satisfaction. - Communicated requirements from U.S. partners and the embassy clearly to recruitment agencies, maintaining strict adherence to guidelines. - Developed and implemented a comprehensive database and provided training on its use. - Managed client documents meticulously to uphold service standards. 5. Daily Responsibilities: - Made strategic decisions on marketing and budgeting. - Formulated long-term strategies for the department's growth. - Oversaw all aspects of advertising materials and organizational design. - Supervised satellite offices daily, implementing training initiatives for continuous improvement in service quality. I enhanced efficiency in time and cost, creating and introducing an internal automated database that resulted in significant cost savings. This innovation streamlined document workflows without requiring additional staff.