Promotion of professional laundry equipment of the IFB brand in the CIS countries. Searching and verifying potential trading and service partners, conducting presentations of the company’s products during personal meetings, teleconferences and participation in exhibitions. Market analysis in the CIS countries, identification of needs for the company's products, analysis of the competitive environment.

Management of sales and promotion of the company's solutions in the Russian Federation (professional Laundry equipment by TOLON brand) , implementation of the project of brand output and sales launch in the Russian Federation " from scratch"; Market Analytics, strategic planning of business development in the Russian Federation, forecasting of sales solutions in the context of sales channels, the formation of optimal pricing and marketing policy; Building business processes of distribution, direct sales promotion of products in the territory; Formation of a pool of distributors and key customers, negotiations with contractors, agreement of terms of cooperation, conclusion and control of execution of contracts by customers and partners; Control of terms and quality of shipments of products to partners, monitoring of financial discipline of contractors; Interaction with related departments of the company (logistics, Finance, legal services, etc.)); Development and implementation of marketing activities to promote sales and increase sales marginality in the territory, participation in specialized conferences, seminars for partners; Financial planning, management of the budget of the commercial unit, ensuring the implementation of the planned budget indicators in the territory, optimization of the current costs of the unit. Result of work: The project is under implementation - the formation of a quality pool of distributors and key customers of professional solutions for Laundry by TOLON brand in the Russian Federation.

Management of sales and promotion of the fixed direction of the company's equipment in the territory of the Russian Federation (distributor of professional equipment for Laundry of various brands); Implementation of the project to launch LG Electronics solutions to the market of professional Laundry equipment in the Russian Federation "from scratch": • Identify key influencers within the customers and region at all level to develop business strategies and make LG a tier one or a preferred supplier; • Directly dealing with some major accounts in the region. • Working, liaising and communicating with all other departments within HQ LG Electronics to develop and drive the business growth for the region and markets within LG; • Assist in the development of marketing tools to improve the LG brand awareness and recognition LG products among customers in the region; • Provide the main source of expertise to the company on business development issues in relation to the region and the market sectors; • Keeping up to date with products and competitors; • Manage, develop, coach and motivate the Distributors Sales Teams to develop their skill to ensure that a high professional standard is achieved and monthly sales target and KPI target are met; • Creation and promotion "mobile laundry" project. Result of work: Equipment brand LG Electronics (washing machine & tumble dryer) was placed on the market of professional Laundry equipment in Russia "from scratch", managed to form an effective commercial team direction to build business processes of sales and promotion solutions in different sales channels (direct sales, dealer network), to create high-quality methodological basis for the promotion of market solutions and technical support to customers (adaptation of commercial and user documentation, creation of web sites for dealers, a systematic work on the organization of specialized conferences, trainings, etc.). As a result, we managed to ensure stable dynamics of sales growth of solutions at 40% per year, which allowed to increase the total sales volume to the level of 2 million euros per year from zero. According to the results of the work, the company regularly received awards from LG (Best distributor of 2014, the Prize for the best growth in 2012, the Prize for the best achievements in distribution in 2011). Promote a "mobile laundry" project to Moscow State Department of consumer market and services https://www.youtube.com/channel/UCx3zhMfV8isi2SjblqfPxsg/featured?view_as=subscriber

Management of sales and promotion of professional Laundry equipment brand Electrolux in the Russian Federation, the implementation of the project of development of the fixed business by creating "from scratch" and output to the specified performance indicators of the dedicated sales Department. Result of work: The dedicated division of the company for sales and promotion in Russia of the fixed direction of production was formed "from scratch", it was succeeded to form effective team, a qualitative pool of key clients and distributors that finally allowed to double during work volume of sales of decisions for Electrolux brand laundries in the territory of the Russian Federation. The project of equipping Sokolniki Holiday Inn with professional Laundry equipment was successfully implemented (the project budget is about 450 thousand euros.).