Lead the annual six year business plan process, working closely with Product, Finance and GSO to develop a robust demand plan, ensuring all executive presentations and input deadlines are achieved  Conduct analysis of monthly production allocation, working closely with Global Supply to ensure model allocations are in line with seasonality, forecasted engine and trim requirements  Support dealer network and field stuff with daily business activities Selected Achievements:  Designed and launched an allocation model, which ensured dealers get models/derivatives conforming with local market demand (20% improvements in days to turn)  Based on detailed analysis of inventory, created an action plan for dealer stock optimization, which resulted in improving of turn rates by 17%  Established dealer targets for the network, which led to an aggressive growth of 12% YoY (fastest-growing brand in premium segment)

Identified, planned, and implemented sales activities designed to improve market penetration and profitability targets.  Oversaw full lifecycle of strategic initiatives from inception to delivery. Facilitated communication with agencies, vendors, and external partners for a broad range of strategic plans and activities.  Performed market and competitor research, compiled and analyzed data, and produced reports. Selected Achievements:  Developed and implemented a target generation tool, utilizing vehicle registration data from POLK and internal growth targets, which improved overall growth by 10%.  Coordinated with team members to build and implement an incentives optimization model created on the principles of linear optimization, which increased return on investment by 18%. PAG E 2 O F 2  Automated reporting processes using dashboards and stories in Tableau software, which enabled stakeholders to review real-time data from mobile devices.  Analyzed data from Maritz and JD Power to establish an action plan, which increased client retention by 12%.

Reviewed and analyzed sales and dealer operations to identify and correct knowledge gaps.  Coordinated with the dealer development department to develop training collateral and oversee knowledge transfer.  Collaborated with product planning and marketing departments to develop the C-D segment strategy for Canada, to achieve segment penetration and profitability targets. Selected Achievements:  Supervised a team of four to complete an aging inventory project; analyzed supply chain, allocation, and distribution processes, and identified opportunities to decrease in-stock aged inventory by 30%.  Introduced a forecasting model, built on the foundation of Holt-Winters exponential smoothing method, which improved segment forecasts accuracy by 20%.  Identified improvement opportunities in the follow-up and test drive areas of the selling process and analyzed mystery shopping results; created process improvements which improve customer experience scores by 10%.

• Developed the “Seat and Eat” program, which resulted in a 30% increase in income from the Food and Beverage Department and reduced traffic at the food court during meal breaks. • Recommended construction of a separate entrance to the Lounge Bar, to increase customer base and bring in additional income during away games. • Conducted market research and analysis; recommended outsourcing the restaurant to a catering chain to reduce costs and increase profitability. The client implemented the solution.

• Aligned sales, strategy, and operations teams across the dealer group to increase efficiency and profitability. Selected Achievements: • Managed analysis of prospective markets in southern Russia. Utilized household income information and competitive environment as a baseline, which resulted in seven new profitable dealerships within four years. • Directed the dealer group to implement product mix strategies to increase presence in Southern Russia, which increased market share from 6% to 8.5% over three years. Assistant Sales Manager – May 2008 – April 2009 • Monitored and set daily, monthly, and annual sales targets. Ensured all team members provided exceptional customer service to optimize client satisfaction and retention rates. • Ensured stock was properly balanced with sales targets.