Responsibilities: - Developed and nurtured client relationships: Proactively sought out potential clients, including TV channels, streaming platforms, and content distributors, and forged partnerships with key industry players. - Strategized and executed marketing campaigns: Devised and implemented targeted marketing campaigns to promote content across the MENA and China regions. - Led international expansion efforts: Identified untapped business opportunities in new regions, formulated market entry strategies, and conducted comprehensive assessments for potential expansion. Key Achievements: - Successfully negotiated agreements with industry giants, such as Alibaba Group, Tencent, Amazon, securing deals worth over 500,000 USD. - Collaborated with a dynamic team to expand sales geographically, achieving a six-fold increase within a span of six months. - Contributed to the development and execution of impactful marketing campaigns in China and the UAE, resulting in heightened brand awareness and 80% growth in content monetization. - Represented the company in various international markets, including MIPCOM/MIPTV (France), ATF (Singapore), DICM (UAE), Film Bazaar (India), Filmart (Hong Kong), and Telefilm (Vietnam), expanding the distribution network and establishing more than 300 new contacts.

Responsibilities: - Built and maintained relationships with key high-net-worth customers, collectors and luxury retailers. - Adjusted sales strategies for international markets. - Ensured consistent representation of TUD TOY’s premium brand in all sales activities, from product placement to customer engagement. - Worked with supply chain teams to ensure smooth delivery of products globally.

Responsibilities: - Develop strategic and operational plans for the TV channel, distribution in the Russian Federation and CIS. - Interact with Pay TV market players, distribute the TV channel. - Plan and organize marketing events to support channel distribution (industry exhibitions, sponsoring b2c events, cross-promotional activities). - Be responsible for budgeting and management accounting. - Monitor legislation, prepare reports, obtain licenses. Key Achievements: - Developed an optimal distribution scheme which allowed to reduce fixed costs by 50%. - Increased technical coverage by 40% (5.5 million households) despite a stagnant market. - Arranged participation in b2b and b2c events (Eastern Economic Forum, CSTB, MUSE, festivals of Japanese culture) as well as managed various cross-marketing activities (placement of programs on Russian TV channels, joint promotions with Rostelecom/NTV+/Akado). - Managed rebranding campaign.

Responsibilities: - Manage the work through the agency processes from conception to completion. - Work hand in hand with the key client (Procter & Gamble) to develop effective communication strategies and experiential briefs. - Serve as a liaison between the European team and all departments of the Moscow office. - Author work orders and project briefs, manage client expectations on timelines and budgets for deliverables. - Generate cost estimates for various projects and assist with working them through the online approval system. Key Achievements: - Managed post-production for Head & Shoulders TV commercial. - Developed creatives for TV advertising and POSM materials for Ariel and Pampers.