• Working with one-click/two offers (mainstream&adult), dating, and adult content/website, company's own projects. Sources: apps, in-app, push, popunder, click-under, teasers, GA, and FB. BUDGETS: more than 120k$/montly • Collecting and analyzing data regarding customer preferences, demographics, buying habits and needs to better identify market potential and factors influencing product demand. • HIGHLY CREATIVE with experience in identifying target audiences and devising digital marketing campaigns that engage, inform, and motivate. • Dealing and managing mobile subscription and carrier traffic and generating revenue by promoting various services, from streaming videos, entertainment, to adult content & dating. • Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs). • Built a marketing team from scratch. Implemented Agile Principles, technical leadership, and Scrum practices to facilitate continuous improvement (CI) and help the team become a high-performance team. • Defining, managing, and improving the software, services, and product development processes by working closely with developers. • Developing status reports and dashboards, including metrics-informed analysis. • Collaborating with internal teams to create landing pages, optimize user experience, testing hypothesis, making landing pages, a subscription funnel, optimizing campaigns, and testing new sources to gain profit. • Planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. • Ensuring project tracking through application Binom and Appsflyers.

• Vertical - online courses. My task at this place of work was to establish a marketing team from scratch, build processes and launch successful lead generation by reaching the right KPI. • Marketing team management, KPI tracking and assignment, daily task setting and progress tracking. • Selection, search of employees for the marketing team, interviews and testing of candidates. • Daily check of results of marketing campaigns, marketing planning of the month and creation of reports during the reporting period for management. • Search and contracts with contractors, control over the implementation of tasks and assessment of the quality of work. • Introduction to work of new projects and ideas, full implementation from scratch to result. • Optimization of sales funnels, setting up complete analytics, setting up a Hubspot CRM • Communication and publication with bloggers, promotion through a competent CMM strategy. • Tracking marketing indicators: CPO, CPL, LTV, ROAS and ect. • Writing content for email, website, speaking at online conferences from the company.

• Executed tests, collected and analyzed data and results, identified trends, and insights to achieve maximum ROI in paid search campaigns. • Tracked, reported, and analyzed website analytics and PPC initiatives and campaigns • Managed campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies. • Optimized copy and landing pages for search engine marketing. • Performed ongoing keyword discovery, expansion, and optimization. • Developed optimization strategies that increase the company's search engine results rankings. • Research SEO keywords to use throughout the company's website and marketing materials. • Monitored daily performance metrics to understand SEO strategy performance. • Wrote compelling and high-quality website content, including blog posts and page descriptions. • Updated content and website links for maximum optimization and search engine rankings.

• Taught how to create marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules for social media channels, including Face book, Instagram, LinkedIn, Twitter, Snapchat, YouTube. • Delivered sessions on producing optimized content following search engine optimization (SEO) and pay-per-click (PPC). • Created content that has promoted audience interaction, increases audience presence on company sites and encourages audience participation. • Analyzed and reported audience information and demographics, and the success of existing social media projects. • Provided training and guidance on social media implementation best practices and strategies.

• Experience of working with: Nutra, gambling, betting, adult traffic, etc. Sources: GA, YD, teasers, Facebook, push notifications, etc. I learned the whole process from scratch: from account farming to scaling.BUDGETS: more than 240k$/monthly • Identification of the right audience and target them by using the right medium for running an advertisement campaign and buying traffic. • Reached the highest number of people/audiences with the lowest-priced ad possible. • Prepared and monitored buying strategies. • Tested hypothesis, provided my creative input in photo and video for better audience attraction. • Liaised with the designer for the development of landing pages. • Monitored and optimized the effectiveness of campaigns. • Expertise in bypassing ad network moderation for promoting prohibited products. • Optimized all advertising campaigns to maximize the revenue from each one by using tracking systems. • Implemented effective design strategies and business analytics by making our applications to get traffic from the App Store and Google Play. • Planned and Managed activities of different function and ensured their execution as per standard that includes UX/UI Designing, Business Analytics, return on ad spend, target audience identification and its conversion, conducting targeting advertising companies, managing accounts for social networks and advertising rooms, video marketing, and audience and traffic analysis

• Identified and streamlined the procedure of the IT department and deployed a standardized strategy. • Researched and analyzed the market and implemented the modern information technology methodology for business processes. • Monitored performance of information technology systems to determine cost and productivity levels, and to make recommendations for improving the IT infrastructure. • Analyzed business requirements by partnering with key stakeholders across the organization to develop solutions for IT needs. • Ensured the development of the necessary regulatory and methodological materials of the organization for the use of the software. • Ensured and monitored all task completion as per schedules, and regulatory requirements as per compliance for solving tasks and performing work.

• Sourced vendors and negotiated rates with vendors, suppliers, and contractors. • Ensured that all documentation that is needed for procurement is completed. • Assisted in simple UI/UX designs. • Managed the operational documentation. • Strongly followed up the project's milestones to ensure timely completion. • Scheduled meetings, conferences, etc. with stakeholders through email & calls