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Female, 44 years, born on 19 June 1981
Moscow, metro station VDNKh, willing to relocate, prepared for occasional business trips
Program Manager / Product director
Specializations:
- Chief executive officer (CEO)
Employment type: full time, project work/one-time assignment
Work experience 22 years 3 months
February 2022 — currently
4 years 3 months
JSC "TV company " STREAM"
Moscow, www.tv-stream.ru/about
Lead Program Manager
- Lead end-to-end workstreams, including project management, Content Development (Assessments, External Agencies, Feedback Implementation), Tech and Infrastructure (staging and production);
- Lead content development workstream working closely with ID leads to ensure understanding and implementation of production cycles, handovers to external stakeholders and sprint velocity for the certain team;
- Funnel blockers, risks, and other key elements for a timely launch, to cross-program PgM for guidance and resolution;
- Own the implementation of the metrics & evaluation strategy towards a specific program, partnering closely with the company leads in dove-tailing that strategy with the launch plan.
- Surface broader topics to cross-functional teams for consistency across other programs;
- Support cross-program PgM with project specific information and updates on an ad-hoc or weekly basis;
- Be responsible for cross functional team deliverables;
- Allocate internal operational resources between projects to meet business objectives;
- Handle business reporting;
- Provide dedicated support on various business tasks to the stakeholder working collaboratively with several team to ensure delivery of priorities;
- Become a trusted partner and advisor to the stakeholder, providing guidance on priority setting, handling sensitive materials or knowledge, and acting as a thought partner;
- Collaborate closely with an extensive network of cross-functional stakeholders representing all departments (distribution/marketing/production/digital);
- Collect customer's requirements (tasks, deadlines, document flow);
- Prepare documentation (solution description, interface agreement);
- Collect requirements to the product team;
- Delivery projects estimation;
- Plan and manage release installations;
- Solve issues related to integrating different systems.
June 2019 — June 2022
3 years 1 month
LLC "100 MEDIA"
IT, System Integration, Internet... Show more
Program Manager
- Digital transformation of the company;
- Delivery management;
- Development of requirements for Executive structures (7 Executive structures in total);
- Determination the scope of work and its distribution among structural divisions;
- Defining the team for project implementation and managing the team;
- Tracking the main and intermediate stages and results of the project and coordination with Customers/Clients/Partners;
- Reports preparation;
- Marketing project management (including marketing strategy);
- Risk management;
- Organization of interaction with structural divisions of the Company;
- Logistics management and maintaining the team's backlog;
- Iterations planning;
- Define vision and goals;
- Ensure daily quality control;
- Provide progress reports and proposals;
- Track the main stages and results of the project;
- Introduce agile processes to a group;
- Conduct negotiations with external Customers/Clients/Partners (including Advertising Agencies and media representatives), developing and coordinating the advertising campaign strategy, and defining project goals. Simultaneous management of 10-15 projects;
- Participation in the development of action plans to promote the Customer's brand;
- Media planning;
- Coordination of production content (relevance, submission, legal aspects) in the media and digital environment;
- Preparation, development and execution of advertising project budgeting;
- Organization of work on preparation of calculation and estimate documentation, project budgeting, analyses on project effectiveness;
- Calculation and control of project implementation costs.
June 2021 — December 2021
7 months
Atlantic Spine Center
USA, www.atlanticspinecenter.com/
Medicine, Pharmaceuticals, Pharmacies... Show more
Project Manager and Strategy developer
- Develop ideas of a new products from scratch: figure out how to make the product the most attractive on the market, looking where to start from, who to hire, what steps to take to build the product;
- Outlining a business’s project objectives clearly;
- Take part in project meetings and proposing adjustments;
- Set and adhere the budget that implements cost-saving measures;
- Consistently monitoring the costs, progress and quality of a project;
- Organize all project-related paperwork;
- Hire and negotiate with contractors and suppliers;
- Coordinate all project team members so workflow remains on schedule.
April 2018 — June 2019
1 year 3 months
JSC "TV company " STREAM"
Media, Marketing, Advertising, PR, Design, Production... Show more
Project Manager
- Create a plan for the preparation and implementation of new projects aimed to increase the volume of the clients;
- Planning and development of production content (relevance, submission);
- Development of content for placement on Internet resources;
- Planning and monitoring of social networks and Youtube channels;
- Collection, processing and analysis of statistical indicators;
- Organization and rebranding of TV channels;
- Organization and rebranding of the site;
- Planning and monitoring work with external contractors / experts / suppliers;
- Negotiating and resolving issues and situations with Clients, partners, contractors or other contractors of the Company;
- Preparation and control of project budgeting execution;
- Organization of work on preparation of calculation and estimate documentation;
- Participation in the development of event plans for brand promotion;
- Managing a team and identifying performers;
- Focus on improving performance;
- Organization of interaction with structural divisions of the Company;
- Ensuring quality control of project implementation;
- Maintaining the team's backlog;
- Сompany website development
March 2017 — April 2018
1 year 2 months
LLC "Content Union"
Media, Marketing, Advertising, PR, Design, Production... Show more
Head of Mergers and Acquisitions
- Development and maintenance of a project to merge several companies;
- Create and update company's strategic vision;
- Recommendations for the most promising directions of the Company's development;
- Differentiation and consolidation of projects in order to reduce costs;
- Modernization of the management system in order to increase efficiency;
- Identification and development of strategic development projects;
- Recommendations for the most promising objects for mergers and acquisitions in the market;
- Assessment of the value of potential acquisitions in the market as a part of mergers and acquisitions;
- Participation in the development of complex financial models for investment projects of mergers and acquisitions;
- Processing and analysis of statistical indicators.
July 2016 — November 2016
5 months
The ValerieFitzgerald Group (Real Estate), USA
Marketing manager
- Work with the front of the site and identifying content;
- Develop and adapt the project for the Russian market;
- Create presentations for potential clients of the company;
- Create and post texts in the company's social networks;
- Review articles on the topic "real estate" and "events" on the location of interest and placing the results on the site and in social network's list of short excerpts of articles;
- Work in the MLS (Multiple Listing Service);
- Create video presentations.
July 2006 — April 2015
8 years 10 months
LLC "Format" (advertising and printing company)
Media, Marketing, Advertising, PR, Design, Production... Show more
Commercial Director
- Start the business;
- Make the business profitable;
- Prepare the budget and control its execution;
- Forecast, purchase management;
- Select new products for introduction to the assortment matrix/removal from the assortment matrix;
- Control sales efficiency and fulfillment of contractual obligations;
- Evaluate and purchase printing equipment;
- Development and maintenance of marketing and advertising strategies;
- Development of technical tasks and content of the company's website;
- Execution of government contracts.
June 2013 — May 2014
1 year
LLC "Avtocenter ELABUGA"
Automotive Business... Show more
Commercial Director
- Participation in the development of the car dealership project, business plan, project approval and conclusion of the dealer agreement with "AVTOVAZ";
- Create a business plan for 5 years of operation of the car dealership (including the service station), negotiate, conclude contracts, ensure the fulfillment of contractual obligations for advertising, marketing, and functional activities of the car dealership;
- Interaction with equipment suppliers;
- Training of personnel to work according to standards;
- Development of administrative and reporting documentation for the car dealership;
- Preparation and maintenance of budget and financial documents;
- Development of a system of motivated remuneration;
- Organization of work on public relations and mass media;
- Preparation of press releases about the company's activities and information materials about the company's activities for the media;
- Development of a strategy for communicating with members of the public and the media, the company's corporate identity, and action plans for shaping the image of the company's corporate culture.
Progress:
- Reaching sales figures of more than 150% based on the results of the first three months of operation;
- Getting the title "Best car dealership 2013" among all AVTOVAZ dealerships.
May 2006 — May 2013
7 years 1 month
CJSC " Super-Auto "(partner company of JSC "AVTOVAZ" for the production of specials.LADA cars numbering more than 200 people)
The Director of advertising and marketing
- Development and implementation of advertising campaigns;
- Development of the company's marketing strategy;
- Control of the company's website and social networks;
- Organization of work on public relations and mass media;
- Preparation of press releases about the company's activities and information materials about the company's activities for the media;
- Development of a strategy for communicating with members of the public and the media, the company's corporate identity, and action plans for shaping the image of the company's corporate culture;
- Holding / participating in exhibition events (more than 10 exhibition events per year);
- Participation in the development of new products;
- Planning of SALES and investments, budget of income and expenses from sales Department activities;
- Work with wholesale buyers, development of commercial offers;
- Interaction with related services and production.
September 2009 — February 2010
6 months
INPO TSU (driving School based on Togliatti state University)
Deputy general Director
- Development of marketing, advertising and PR strategies;
- Development of a promotion strategy;
- Control of advertisement placement;
- Development and maintenance of administrative documentation;
- Selection and certification of teachers;
- Development of visual material;
- Corporate identity development;
- Development and implementation of advertising campaigns;
- Increase brand loyalty;
- Increase in sales volume .
Progress:
- Opening additional "classes" in all districts of the city;
- Increase the customer base by 600%! within 5 months.
October 2004 — May 2006
1 year 8 months
CJSC "Super-Auto" (partner company of JSC "AVTOVAZ" for the production of specials LADA cars)
Advertising manager
- Development and implementation of advertising campaigns;
- Development of the company's marketing strategy;
- Development of technical tasks and site launch, control of the company's social networks;
- Development/planning/participation in exhibition events (about 10 exhibition events per year);
- Participation in the development of new products;
- Planning of SALES and marketing investments, budget of income and expenses from sales Department activities;
- Work with wholesale buyers, development of commercial offers;
- Interaction with related services and production.
Progress:
- Cost reduction of more than 3% due to the evaluation of the company's activities and cost reduction by changing suppliers of components;
- Increased market coverage by 40%.
May 2004 — October 2004
6 months
LLC "Chacona (Katyusha" (the largest bookselling company in the Samara region)
Manager of the control and audit Department
- Control of compliance of books in stock and in documentation;
- Development of advertising booklets.
September 2002 — May 2004
1 year 9 months
LLC "INTECO" (school of information programming languages)
Computer science teacher
- Teachink Windows, programming languages, working in graphic programs (CD, Photoshop, Illustrator);
- Development of advertising booklets;
- Development and introduction of administrative documentation.
Progress:
- 80% of students completed courses with "good" and "excellent" grades.
September 2003 — January 2004
5 months
school # 72
Computer science teacher
-Teaching in Windows, programming languages, working in graphic programs (CD, Photoshop, Illustrator).
June 2003 — August 2003
3 months
JSC "AVTOVAZ" Association of social, health, cultural institution
Tutor
- Development and involvement of children in events;
- Coordination of actions of the entrusted group (about 30 people).
Skills
Skill proficiency levels
Driving experience
Own car
Driver's license category BAbout me
Dynamic leader with proven success in managing highly complex programs. Bridges communication between stakeholders, operational and development teams. Monitors teams and product performance against goals and objectives.
- Create project plans, roadmaps, schedules, budgets, and task priorities to ensure timely delivery.
- Translate customer requirements into technical specifications for the teams.
- Navigate roadblocks, change requests, and issues, including the assignment of corrective actions.
Higher education
2003
Higher education
Togliatti state University, Togliatti
Institute of mathematics , physics and information technology, Applied mathematics and computer science
Languages
Professional development, courses
2020
BUx
BUx, Product Management with Lean, Agile and System Design Thinking
2020
UWashington
UWashingtonX, Strategic Applications of IT Project & Program Management
2020
University of Maryland
Project Management Center for Excellence, Applied Scrum for Project Management
2020
Skillbox
Advertising agency "April", Интернет маркетинг
2020
Product Management
Product University, Product Manager
2019
Higher School of Cinema and Television "OSTANKINO»
Higher School of Cinema and Television "OSTANKINO», Event management
2016
Institute of International Education
Russian Business Exchange and Student Training Program, Digitalization
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
