Lead of Juice business development in Russia and CIS

Sr Brand Manager Kinder Surprise, Kinder Joy and Kinder Seasonal * Re-work and execute marketing strategies for the brands to reassure effective business model and manage the brand as business in line with its role in the portfolio. * Contribute into development and ensure proper adaptation of centrally developed licenses plan. Prepare annual brand plans. Ensure proper translation of brand strategies and plans into trade marketing and channel plans. * Establish and control brand standards in terms of product, packaging, price, advertising and other communications. * Manage all aspects of brand communication, product development, brand profitability (To ensure brand pricing strategy implementation; To initiate and seek opportunities for VCs optimizations in close co-operation with Product Services Department, Demand Chain and the factories; To ensure maximum return on brand investment), * Initiation and management of brand research projects ; * Drive innovations for the Seasonal offers in line with its role in the portfolio and consumers' needs and expectations. * On-the-job coaching and development of the team (Brand Manager, Junior Brand Managers) Develop agencies via establishing positive working relationship, setting performance targets, monitoring progress, coaching and reinforcing exchange of information and constructive development.

Sr Brand Manager Kinder Semifreddi (Kinder Milk Slice, Pingui, Maxi King, Ferrero Paradiso) and Kinder Delice * Develop and execute marketing strategies for the brand, set overall vision for the brand and manage the brand as business in line with its role in the portfolio. * Contribute into development and ensure proper adaptation of centrally developed strategies on the Russian market within the guidelines. Prepare annual brand plans. Ensure proper translation of brand strategies and plans into trade marketing and channel plans. * Establish and control brand standards in terms of product, packaging, price, advertising and other communications. * Manage all aspects of brand communication, product development, brand profitability (To ensure brand pricing strategy implementation; To initiate and seek opportunities for VCs optimizations in close co-operation with Product Services Department, Demand Chain and the factories; To ensure maximum return on brand investment), * Initiation and management of brand research projects ; * Drive innovations for the brand in line with its role in the portfolio and consumers' needs and expectations. * On-the-job coaching and development of the team (Brand Manager, Junior Brand Manager) Develop agencies via establishing positive working relationship, setting performance targets, monitoring progress, coaching and reinforcing exchange of information and constructive development.

• Development of TT, AFH, Wholesales channels for snacks category • Catman + Trade Marketing • Manage direct (3+) and projects teams

* Develop and execute marketing strategies for the brand, set overall vision for the brand and manage the brand as business in line with its role in the portfolio. * Contribute into development and ensure proper adaptation of centrally developed strategies on the Russian market within the guidelines. Prepare annual brand plans. Ensure proper translation of brand strategies and plans into trade marketing and channel plans. * Establish and control brand standards in terms of product, packaging, price, advertising and other communications. * Manage all aspects of brand communication, product development, brand profitability (To ensure brand pricing strategy implementation; To initiate and seek opportunities for VCs optimizations in close co-operation with Product Services Department, Demand Chain and the factories; To ensure maximum return on brand investment), * Initiation and management of brand research projects, * Drive innovations for the brand in line with its role in the portfolio and consumers' needs and expectations. * On-the-job coaching and development of the team (Marketing Trainee) Develop agencies via establishing positive working relationship, setting performance targets, monitoring progress, coaching and reinforcing exchange of information and constructive development.

* Develop and execute marketing strategies for the brand, set overall vision for the brand and manage the brand as business in line with its role in the portfolio. * Prepare annual brand plans. Ensure proper translation of brand strategies and plans into trade marketing and channel plans * Manage all aspects of brand communication, product development, brand profitability * Initiation and management of brand research projects, Drive innovations for the brand in line with its role in the portfolio and consumers' needs and expectations. * Develop agencies via establishing positive working relationship, setting performance targets, monitoring progress, coaching and reinforcing exchange of information and constructive development.

Brand Executive Mainstream Brands (Pall Mall, Rothmans, Lucky Strike) British American * Support to Brand Manager in developing and implementing brand strategies and Tobacco guidelines, bearing full responsibility for marketing mix and directly managing brand activities; * Monitor and analyse competitive activities and overall market trends; * Work closely with TMD, Merchandising and other Trade Marketing departments ensuring timely and quality implementation of brand activities; * Assist in the preparation of the annual brand plan by providing timely and accurate consumer and trade information to the Brand Manager and by developing and proposing strategies and plans for own area of responsibility (a marketing mix element, a brand activity); * Regular contact with external agencies (creative agency, media agency etc).

* Ensure that all relevant marketing information is available to meet company Tobacco business needs; * Act as custodian of marketing information sources and analysis results to ensure quality and accuracy, provide availability of required information and easy and speedy access; * Co-ordinate collection of research results through suppliers \ agencies controlling the quality of data and timing of the results and reports; * Effectively analyse and regularly report key company, market, brand & segment performance indicators to both the BAT Russia Management Team and to BAT Global Team; * Continuously analyse and interpret market, brand and segment dynamics in order to identify and recommend new business opportunities to the MIM and evaluate the outcome of marketing decisions; * Contribute to development of explanatory and predictive relational models of brand\ segment \ market performance dynamics to assist in marketing decision making

The program includes assignments in the following departments: * Trade Departments as a Trade Representative (4,5 months); * Marketing Finance - Finance Analyst (3 months); * Strategy Planning & Insight - Information Executive (4 months); * Brand Marketing - Brand Executive Vogue (6 months)