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Female, 47 years, born on 16 March 1979

Moscow, metro station Dinamo, not willing to relocate, prepared for occasional business trips

Special projects manager/promotion manager

100 000  in hand

Specializations:
  • Sales manager, account manager

Employment type: full time

Work experience 18 years 4 months

March 2007August 2018
11 years 6 months
JamilCo Group of Companies

Moscow

Retail... Show more

Senior Promotion Manager
Brands: Hermes, Burberry, Salvatore Ferragamo, Wolford, Sonia Rykiel, Escada, Chaumet, J.M. Weston, John Lobb, De Beers, Vilebrequine, Timberland, New Balance, Levi's, Lee Cooper - Development and adaptation of yearly marketing plans for JamilCo brands in the part of promotions, special events and POSm in order to generate store traffic, sales and to support customers’ loyalty. - Search for companies and set up of partnership programs for the audience relevant to Jamilco brands (f.e.: special offers, events, cross-promotional campaigns). Work on supporting stable, comfort relations with partner companies. - Coordination of all steps of projects organization: cooperation with brands, sales, product, logistics teams. Coordination of PR, advertising, VM, design teams (briefing and control). Briefing and control of suppliers. - Work closely with trading centers: concept development and set up of partners’ events in Moscow and regions, participation with Jamilco brands in the events and promo campaigns of trading centers. - Confirmation of marketing plans with brand owners and JamilCo headquarters. Adaptation of brand guidelines to local market. - Set up of: store opening events, in-store promotions, special offers to customers, be spoke and made-to-measure, fashion shows, gift with purchase promotions, in-store presentations. - Project evaluation, presentation of project results to company headquarters and brand owners. - Compiling of press releases in order to announce projects in mass media. - Adaptation and control of production of POSm materials. Achievments, list of 5 succsessful projects: 1. The presentation of new Chaumet Liens collection for potential and loyal customers. Mechanics: Invitation of new customers through releavant partners databases, invitation of loyal clients, VM upon brand guidelines, catering and flower decoration set up. Results: Traffic increased for 30%, sales for 20%, 5% growth of clients database 2. Organization of Flower and Chocolate Fests for stores of Stoleshnikov pereulok Mechanics: Development of ideas for animations at the stores, project organization, Results: Traffic increased up to 80%, sales increase up to 50%, database growth for 5%. 3. Hermes Carre Promotion Mecxhanics: Organization of Hermes pop up stand in GUM for Hermes Carre Master Class. Results: Carre category sales increase for 5%, traffic increase for 30% 4. Vilebrequin participation in World Class Fitness Club Championships Mechanics: Vilebrequin installation, branding of the Club, gifts and special offers for club memebers Results: Sales growth for 20% 5. Promotion of John Lobb bespoke service Mechanics: Search for potential customers able to afford bespoke services. Results: Number of customers of bespoke service increased for 50%
May 2003March 2007
3 years 11 months
Rapp Collins Moscow

Moscow

Account manager/Strategic planner
Clients: SCA/Libero Libresse; Pantech; Henkel/Persil, Losk; Ferrosan/Multi-tabs, Debenhams,Nokia; Schwarzkopf/Fa; S.T. Dupont cigarettes, BBH/Pikra, BBH/Zolotoi Ural • Supervision of BTL projects • Communication strategies development • Brainstorming moderating • Presentations writing and compiling • Briefing of creative, BTL, production and strategic planning departments • Control terms and on-going projects • Cost estimates compiling and payment control
May 2000May 2003
3 years 1 month
Leo Burnett Moscow

Moscow

Promotion Executive
Clients: Ferrero/Tic Tac, Beiersdorf/Nivea NMGK/Hozyaushka, Kraft Foods/Estrella, Sinteros • BTL projects development and coordination • Work with suppliers (souvenirs, logistics, regional partners) • Cost estimates preparing and payments control

Skills

Skill proficiency levels
Presentation skills
Driving Licence B
Project management
Работа в команде
MS PowerPoint
Английский язык
Организаторские навыки
Деловая переписка
Грамотная речь
Организация мероприятий
Account Management
Marketing Events
BTL
Управление проектами
Ведение переговоров

Driving experience

Own car

Driver's license category B

About me

I am client oriented, responsible, have good communication and presentation skills, structure and sequence. Perfect experience in Power Point presentations compiling. Perfect copywriting skills. Strong experience of work with luxury goods, understanding of luxury clients needs, expectations. Good knowledge of requirements for luxury events organisation. Recommendations will be provided upon request. Married, two children.

Higher education

2001
Higher education
Moscow State University
Journalism, Advertising and PR

Languages

Russian — Native

English — C2 — Proficiency

Citizenship, travel time to work

Citizenship: Russia

Permission to work: Russia

Desired travel time to work: Up to one hour