 Lead in sales and marketing strategies development (Craft, Special malts)  Contribute to the innovation projects and new products development  Lead in CRM tool development  Validate any price calculations assuring the inserted data control  Made all sales information/reporting for forecasting and budgeting  Collect and analyze all marketing information available on the worldwide and the regional basis (Beer market development in volumes and value, Beer consumption trends, Malt market, Regional malt production capacities etc.)

Shopper insight research, channel management, category role and mission Category growth plan, channel strategy MML Promo and forecast efficiency, CDT implementation, client analysis Competitors and strategy’s development analyses Marketing and sales statistic analyses (Nielsen data-bases) Long term forecast of sales Trainings for employees in Bonduelle - How to do the presentation for different auditoria - Marketing and sales statistic’s analysis - Analysis of Promo Efficiency in Retail-chains - CatMan – Why do we need it and why does it matter

Master’s program in Marketing - Brand management & history of branding - Retail-chain’s development and KPI analyses (Nielsen, GFk) - CRM in theory and practice (on the base of Russian and French business) - Supervisor of Diploma thesis

Competitors and strategy’s development analyses Marketing and sales statistic analyses (Nielsen data-bases) Long term forecast of sales Launch of new Internet site and strategy of its development Brand management of Bonduelle Fusion and launching new SKUs Organization and participation in the events for launch of Bonduelle Fusion

Project management of customers acquisition and retention Sale’s analyses and CRM strategy implementation Marketing and sales statistic’s analyses Responsible of catalog’s production and monitoring of its impact on the increasing volume of sales Lunching distant sales in Kazakhstan and Byelorussia

Developed retailers’ strategy based on market information Successfully launched the new technology of prices analyses on the Russian market Developed and performed presentations for clients Made internal annual presentation on retailers’ market in France

Participated in the launch of the brand REDKEN on the Russian market Supported marketing activities of the make-up group L’Oréal Paris Developed the new sales analysis system that speed up the process for 5 times Developed and made POS materials and coordinated its distribution on the Moscow Cinema Festival Created the data base of potential clients of the brand Managed the stock, logistics and communication

Researched French confectionary market Interviewed French baker and summarized the trends of the market Researched French confectionary market via Internet materials