Создание и реализацию внутренних коммуникаций. PR внутренних достижений Проведение знаковых мероприятий, регулярных митапов и квартальных встреч

Planning, implementing and overseeing marketing strategy for channel partners in Russia and Turkey. Developing channel marketing for sales growth and revenue enhancement. Implementing marketing campaigns with partners in order to expand market share and pursue aggressive growth targets. Collaborating with Partner sales, product managers, marketing to support partners. Understanding changing and differing priorities depending on territories. KPIs creating for each partner. Partner coaching in terms of visibility on market, lead generation tactics, planning and ROI of marketing activities.

Partner marketing and volume marketing program. Sets Volume/Partner marketing strategy based on market position and ensures tactics fit with strategic focus Since Jan 2014: Marketing expert. Responsible for strategic industries. Main focus - Utilities, Public sector, Manufacturing, Telecom . The main objective is to increase marketing pipeline contribution and support in closing the existing opportunities.

November 2008- 2010: Retail Partner Account Manager. (Personal Systems Group, product portfolio- consumer notebooks, Desk Tops) - Develop and support hp retail partners - Enhance hp share of wallet - Increase hp market share in retail market - Sell-out management - New 2tier partner development - Driving sales efforts in existing markets - Create and deliver marketing/sales activities in close cooperation with respective departments - Preparing quarterly sales forecast February 2005 - Marketing communication manager (Technology Solution Group, product portfolio – servers, storage, software, solutions and services) Main Responsibilities:  Marketing campaigns planning and execution  HP Regional expansion program ownership and coordination of office openings  CEE Subject matter expert and project leader for Lead Generation process  Creation marketing program for expand business opportunities  Development marketing and sales alignment to create new initiatives  Management of marketing communication team:  Support all GTM planning and execution by ensuring consistent and aligned messages.  Content and collaterals development or localization  Develop and provide sales and marketing response tools, materials and information  Lead generation and follow up control;  Direct marketing activities;  Controlling of reporting process  Develop and own strong, long-term relationships with agencies and partners to ensure efficiency in the execution of HP marketing efforts. Service level monitoring, audit compliance check and suppliers management with regular review.