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Female, 42 years, born on 16 April 1984
Moscow, willing to relocate, prepared for business trips
Copywriter, Digital Creator, SMM, Email marketing specialist
Specializations:
- SMM manager, content manager
Employment type: full time, part time, project work/one-time assignment
Work experience 22 years 3 months
December 2011 — currently
14 years 6 months
Media, Marketing, Advertising, PR, Design, Production... Show more
Senior Copywriter, Digital creator
• Won big digital accounts: McCafe and Huggies
• Created content in social media based on client’s guidelines and policies
• Created content for McDonalds, McCafe, Masterсard, and Huggies websites, emails, product pages, apps, and social media accounts
• Led the reputation management project for McDonalds and McCafe
• Won Silver Mercury festival award for McCafe promo campaign
April 2008 — November 2011
3 years 8 months
Copywriter - Senior Copywriter
• Won pitch for Dove Promises account (Mars)
• Created and supervised 15+ TV commercials
• Created a rebranding campaign for Twix
• Created the 1st creative campaign for Dove Promises in Russia
• Supervised production process in Moscow, Kiev, and New York
• Took part in Global SapientNitro workshops and webinars
November 2007 — April 2008
6 months
Copywriter
Developing and implementation of integrated advertising campaigns;
Developing creative ideas and concepts for international and russian clients;
Presentations and business negotiations;
Creating and editing slogans, articles, PR materials, scripts for TV and radio commercials.
BTL advertising, work with POS-materials.
June 2007 — November 2007
6 months
Lowe Adventa
Copywriter
Developing and implementation of integrated advertising campaigns;
Developing creative ideas and concepts for international and russian clients;
Presentations and business negotiations;
Creating and editing slogans, articles, PR materials, scripts for TV and radio commercials.
BTL advertising, work with POS-materials.
Projects: TV3 TV channel rebranding project.
December 2006 — June 2007
7 months
«REN TV» TV Channel
Advertising manager (marketing department)
Developing creative ideas & concepts for TV-channel promo campaigns;
Writing scripts for TV and radio commercials (generic and topic);
Creating PR-materials and POS-materials.
Projects: developing and management of Ren TV channel promo campaigns.
January 2004 — September 2006
2 years 9 months
«Rodnaya Rech» Advertising Agency
Junior Copywriter - Copywriter
Creating ideas for ATL and BTL advertising campaigns;
Working on brand development strategies;
Presentations and business negotiations;
Developing concepts of art events as a part of advertising campaign;
Writing PR and advertising articles.
Projects:
won Nike Tender.
Leading Nike advertising campaigns,
Launch Nike Woman communication platform in Russia,
Developing MTS National advertising campaigns,
Developing National Antipirate Campaign (social campaign).
Skills
Skill proficiency levels
About me
Computer skills
PC – advanced user (Word, Excel, Keynote)
Postmypost, Figma, Stripo
Personal abilities
Ambitious, communicative, creative, active, flexible.
Deep interests in football management, sports, film industry, contemporary photo, architecture, music, theatre and art events,
Higher education
2007
Higher education
Sibelius Academy Helsinki
Arts Management course
2006
Higher education
State University of Management.
Marketing and Advertising, Master
Languages
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter
