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Female, 43 years, born on 2 March 1983

Moscow, not willing to relocate, prepared for business trips

Marketing Manager

70 000  in hand

Specializations:
  • Marketing and advertising department manager

Employment type: full time

Work experience 21 year 6 months

January 2018currently
8 years 5 months

Moscow, italkosmetika.ru

Public Services... Show more

PR and Advertisement Manager
- Development of an annual budget for printing, accessories and events. - Development and writing of catalogs, brochures, presentations, training manuals, etc. - Analysis of competitors and competitor's products, training of sales representatives based on the results of the analyzed data. - Introduction of new products and product lines to the Russian market, conducting training on the advantages and features of new products. - Conducting presentations and speeches of various complexity and for different audiences. - Writing articles, developing and placing advertising modules in industry magazines and on industry websites. -Writing Instagram posts, texts for bloggers and stars ( Zavorotnyuk, Nachalova, Fedorova, etc.). - Writing news for company websites (italkosmetika.ru and polexbeauty.ru) profile groups in social networks. - Participation in the organization of master classes of international stars (writing advertising and selling texts on Instagram and the Internet). - Purchase and branding of accessories and various related products (both in large and limited editions). -Video shooting-full cycle: idea, script, direction, postproduction. - Creation of creatives for promotion in social networks. Progress: - Reworked all printing products taking into account modern trends in texts and design. - Introduced a new format for training sales representatives for the company. - Organized advertising posts with top celebrities.
October 2014June 2017
2 years 9 months
BPC Engineering

Moscow, www.bpcenergy.ru

Marketing manager
- Organization of participation in different international events, exhibitions, conferences, seminars (ADIPEC Abu-Dhabi, GIS Jakarta, BBS Shanghai, EGYPS Cairo, Neftegaz Moscow, KIOGE Almaty, etc.). Managing up to 6 events per months. Direct work representing the Company and products at all events. Specialize on MENA countires (knowledge of culture and behavior standarts); - development of technical tasks for contractors and tendering the process (booth construction, image material publishing, catering and etc.) - Data base of approved contractors; - Contacts in the largest exhibition companies; - Organizing local and international workshops and trainings for customers and new employees; - Solution of complex situations with service providers in favor of the company; - Organization of visits of foreign partners (development and approval of the plan of visits, invitations, transfers, cultural program, communication and support for partners during the preparation and the visit, if necessary, organization of short round-trips around Russia during the visit...) experience in the organization of receptions, lunches and dinners in places of different budget categories. Experience in handling VIP delegations from USA, Europe, India, Oman, Kuwait, Saudi Arabia, Jordan, UAE, Argentina, Japan and etc.; - Organization of visits of the management to partners in variuos international locations (coordinating the visit programme, with partners, preparation of presentation materials for the visit, purchase of souvenirs for partners, notification about "must see" places and etc.); - Developmet, adoption and producing of printed materials and promotion materials, for english speaking audience (in collaboration with copywriters and designers); - Control of the current work with contractors (printing houses, designers, agencies, production studios); - Payments control, documents workflow supervision; - Communication with juridical department (contracts, documents) - Budgeting for marketing projects; - Participation in the development of several websites and the corporate portal; - Participation in the preparation of monthly corporate newsletters - Implementation of free placement of press releases on international and Russian news portals; - Preparation, approval and holding of gift campaigns (New Year, Womans Day, Oilers Day, Customers and Partners Birthday gifts / selective approach and mass gifts (three price categories); - The purchase of gifts and organization of new year greetings for the children of employees; - Organization of corporate events New Years Celebration (up to 1000 people) and Corporate Regatta (up to 100 people, destinations Italy, Turkey, Caribbean Islands); - Organization of corporate events with small budgets (23 of February, Womans day, CEO's birthday); - Assistance in preparation of tender documentation for foreign companies (Kuwiat, India, Oman) Achievements: - successfully represented companies developments and products in the middle East's largest exhibitions and congresses, contacts initiated by me during these events have grown into fruitful projects and profitable orders. - publications in key industry media organized by me together with the PR Manager increased the flow of potential customers to the exhibition booth of the Company. - gift campaigns has always had very positive feedback from customers (thanks to the creative and unconventional approach to the choice of the mass of gifts)
June 2013May 2017
4 years
Charity Fund "Give Life" / International Childrens Winners Games

Moscow, winnersgames.ru

Public Activity, Political Parties, Volunteering, Non-Profit Organizations... Show more

volunteer translator
Charity work on temporary basis, combining with the main job. helping children with cancer. Translation of administrative for sports event that is held once a year.
October 2014April 2015
7 months

Moscow, www.bpcgroup.ru

IT, System Integration, Internet... Show more

Assistant to CEO
Work within the Secretariat: - Reception and distribution of phone calls (in Russian, English and German), - reception and distribution of incoming, - outgoing correspondence on time dispatch, - document wokflow management, - management of the archive, - work with courier services and Russian Post, - work day planing for drivers and courier, - booking of meeting rooms and organizing of meetings, - - Organization of visits of foreign partners (development and approval of the plan of visits, invitations, transfers, cultural program, communication and support for partners during the preparation and the visit, if necessary, organization of short round-trips around Russia during the visit...) experience in the organization of receptions, lunches and dinners in places of different budget categories. Experience in handling VIP delegations from USA, Europe, India, Oman, Kuwait, Saudi Arabia, Jordan, UAE, Argentina, Japan and etc.; - Booking and purchase of plane, train and helicopter tickets (via a contractor or by myself on the airline's website), - booking hotel rooms and apartments (as per approved budget), - visa support USA, Schengen, China, Japan, UAE, India, Oman, Saudi Arabia - order of office products, - work in Lotus Notes Work directly with the shareholder: - weeding of unwanted calls, - organization of conference calls and meetings, - control of assigned tasks execution (following management meetings), - preparation of the necessary information and presentations, - full cycle organization of personal and business meetings, trips, tourist trips (visas, visit plans, transfers, etc.) - maintenance and control of Shareholders's calendar - personal errands, - expense reporting and travel reporting - catering, - work with drivers and administrative maintenance support service, - document flow and payment control. Achievements: - successfully conducted transfer of incoming and outgoing correspondence record in CRM system - organized numerous visits of VIP guests from the largest oil companies from different countries - organization of helicopter flight on the night of December 31 from a remote oil platform on the Kolguev island to the Naryanmar airport.
March 2014October 2014
8 months
Perspektiva Polimer

Moscow

Chemical Production, Fertilizers... Show more

Secretary / assistant to two Top Managers
- organization of the office work (communication with the Buiseness Center administration, - reception and distribution of phone calls - reception and distribution of incoming, outgoing correspondence, on time dispatch, - meeting guests and visitors of directors - document wokflow management, - management of the archive, - work with courier services and Russian Post, - work day planing for drivers and courier, - booking of meeting rooms and organizing of meetings, - order of office products, Work with two Top Managers: - weeding of unwanted calls, - organization of conference calls and meetings, - control of assigned tasks execution (following management meetings), taking records at meetings and preparation of meetinv reports, - preparation of the necessary information and presentations (business letters, notes, reports) - full cycle organization of business meetings, trips, (visas, tickets, visit plans, transfers, etc.) - maintenance and control of directors calendar - personal errands, - expense reporting and travel reporting - catering, - work with drivers and administrative maintenance support service, - document flow and payment control. Achievements: - Simultanious and equal assistance to two directors
November 2007November 2012
5 years 1 month
Ltd. Dabld

Latvia, www.dabld.com

FMCG (non-edible)... Show more

Marketing department director
- team lead of 5 people, - introduction of new brands on the market of the Baltic States from scratch, - developing and creating product presentations and various printed materials (catalogs, brochures, promotional sheets, etc.) for cosmetic brands, - writing promotional articles, and texts for the website and leading magazines of the beauty Industry, - development of structure and detailed task for the programmer to develop Company website and online store, - technical translation, editing and adaptation from/into English/Russian/Latvian language (taking into account the specifics of the industry), - Pass-through translation for VIP guests and the Business Owner in the negotiations and product trainings, - preparation of training presentations for hair and skin cosmetic products, - adaptation of product and technical materials from manufacturers, - organization of training seminars and new product presentations for employees, customers and partners - conducting workshops (training on products and sales techniques) - participation as a speaker at major European Beauty Industry conferences and forums, - participation in the organization of the annual Baltic Beauty exhibition in Riga, - participation as an Exhibitor in international exhibitions, - participation in the development and production of Private label (the first Latvian hair color), - certified administrator and coordinator of the European Structural Funds project, Achievements: - Organization of the largest in the Baltic States annual exhibition of beauty Industry "Baltic Beauty World" and Eastern Europe's biggest competition of hairdressers. - Successful introduction campaign of the Russian cosmetic brand ESTEL in to markets professional cosmetics for hairdressers in Latvia, Lithuania, Estonia. - Successful and intensive teamwork P&G Professional in Eastern European Countries.
November 2005October 2007
2 years
SIA DABLD

Latvia, www.dabld.lv

PA to CEO
Life style and Family-Office management: - coordination of the staff (maids, drivers, nannies, chefs); - management and control of private property and real estate administrative personel work (United Kingdom, France, USA, Latvia); - organisation of business and private trips (private, charter and passenger aviation, VIP transfers, yacht reservation, booking of hotels and villas); - preparation of real estate for seasonal visits of CEO and family members; - organization of private events and meetings with partners (breakfasts, lunches, dinners, picnics, holidays); - art de la table and catering; - presents purchase and organization of gift campaigns for partners, friends, family members; - organization of meetings and conference calls; - monitoring the execution of assignments; - assistance and accompany in international visits; - interpretation and translation. Achievement: The main achievement in this position - organization of the full cycle management of the employer 's private property and family office "from scratch".
December 2003October 2005
1 year 11 months
Radio station PIK 100fm

Latvia, www.pik.lv

radio presenter
Evening time live presenter. Live Broadcast from 20.00-24.00 alias Alena Aleksandrova. Listeners music requests, congratulation speeches, showbiz gossip, live air with listeners, interviews. Achievement: - the peak time of broadcast. - trained voice and the ability to keep the audience.

Skills

Skill proficiency levels
Advanced level
Event Management
MS PowerPoint
Level not specified
Product Marketing
B2B Marketing
Time management
Written Translation
Business English
Organization Skills
MS Excel
Marketing Communication

About me

Link to the portfolio https://yadi.sk/d/E3-cyQRL3aiv6c I am running a successful personal Instagram project with more than 200 thousand subscribers https://www.instagram.com/asjaa1/ Creator, I create content from scratch. I write author's texts on the topics of lifestyle and beauty. Links to my publications: http://www.look-book.ru/8-beauty/4595-byuti-kontrafakt-chto-nujno-znat http://www.look-book.ru/8-beauty/4567-kak-bystree-pohudet-posle-prazdnikov http://www.look-book.ru/9-lifestyle/4585-restoran-gordon-ramsay-3-zvezdy-mishlen http://www.look-book.ru/9-lifestyle/4363-kuda-shodit-v-moskve-za-1000-rubleiy-dante-kitchen-bar Personal qualities: High organizational skills, Efficiency, puncuality, comunicativity, diligence, ability to soberly assess stress situations, ability to work in tight deadlines, Ability to coordinate a large amount of different jobs at the same time, Ability to effectivly resolve conflicts, Ability to classify and conduct business and administrative correspondence with partners from different countries, high diplomatic skills, knowledge of business relations peculiarities with MENA countries, Efficient teamwork player, Fluent english, russian, latvian, basic german and french, Sence of humor

Incomplete higher education

2002
Incomplete higher education
Berkeley College NYC
Marketing communications, Marketing manager

Languages

English — Native

French — A1 — Basic

German — A1 — Basic

Latvian — C2 — Proficiency

Russian — C2 — Proficiency

Professional development, courses

2015
Oil and Gas industry operating peculiarities
Gubkin Russian State University of Oil and Gas
2012
European structure funds
National educatin agency, Poland, Katovize, State funding
2010
Private label Production
Eugene Perma Paris, Paris, France, production
2009
Conference on the specifics of marketing in Europe
P&G professional devision, Holland, Amsterdam, marketing
2009
"Sales psychology" lector N.Voronova
SIA Skaistums Matu Kosmetika, Jurmala, Latvia, direct sales
2008
Efficient work at international exhibitions
SIA Skaistums Matu Kosmetika, Jurmala, Latvia, exhibitor
2007
Marketing and direct sales activity specificity
Dr. Kurt Wolff, Germany, sales trainer and direct marketing activities specialist
2007
Sales and advertising. Product specificity
Nioxin Reaserch Laboratories, Atlanta, USA, sales trainer
2003
radio and tv presenter
radio station Pik100fm, Riga, Latvia, radio presenter

Citizenship, travel time to work

Citizenship: Latvia, Russia

Permission to work: Russia

Desired travel time to work: Up to one hour